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With over 241 million monthly active users, big and small businesses alike should be using Twitter to reach their fans and new customers. If done right, Twitter can have a big impact on your brand. These stats show some best practices. Twitter engagement for brands is 17% higher on weekends. Tweets with image links get 2x the engagement rate of those without. Tweets with #hashtags get 2x more engagement. Tweets with less than 100 characters get 17% more engagement. 37% of Twitter users will purchase from a brand they follow. 80% of users follow a brand to get exclusive content. There is a 12x high chance to get re-tweeted if brands ask for it. Tweets that included links are 86% more likely to be re-tweeted. Customer Insight Group is the leading social media marketing agency in Colorado and we invite you to take advantage of these additional resources: Visit our Marketing Library and keep up to date on trends, best practices, tools, platforms, companies and personalities that are revolutionizing the way companies connect with their customers and prospects. Click here to read our blog: http://www.customerinsightgroup.com/marketinglibrary/ Want to educate management on how and why social media? Schedule a social media workshop today. Click here for information: http://www.customerinsightgroup.com/custom-social-media-workshops
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