Social Markup You Should Know: Open Graph By Jen Sable Lopez

#socialpro #21b @jennita

Jen Sable Lopez, Sr. Director of Community at Moz

Social Markup You Should Know:Open Graph






Goes to Facebook to share…


Goes to Facebook to share…


Searches for a new recipe…


Tries sharing this one…


Open Graph FTW!


Open Graph Code

http://ogp.me


Plugins & things


Modify your own


Facebook caches OG information


Facebook Debugger re-caches

https://developers.facebook.com/tools/debug/


Facebook Debugger re-caches

New image for 2015

Updated description


Modify for your audience

<title> tagVideo

(no images in post)


Modify for your audience

Open graph title

Open graph image


Google+

With Open graph

Without Open graph


LinkedIn


Win at all things OG


THANK YOU!

JOIN US @SMX WEST

SAN JOSE, CAMARCH 1-3, 2016

Social Media

Social Markup You Should Know: Open Graph By Jen Sable Lopez