JULY - SEPTEMBER 2014

SCA DIGITAL – ENGAGEMENT METRICS SOCIAL Slide 4 SCA’s Social Media Engagement Slide 5 Social Radio Stats Slide 6 Engagement Volume on Facebook - Radio Companies

Slide 7 TOP 20 Metro Radio Stations on Facebook Slide 8 Social Broadcast Stats Slide 9 Engagement Volume on Facebook - Broadcast Slide 10 Engagement Volume on Facebook - Media

Slide 11 SCA Facebook Demographics Slide 12 Today Network Facebook Demographics Slide 13 Triple M Network Facebook Demographics

Slide 14 % Cume Share of Facebook Native Video

Slide 15 % Cume Share of Instagram Slide 16 % Cume Share of YouTyube – Subscribers Slide 17 YouTube Video Views

ON DEMAND AUDIO & PREMIUM VIDEO Slide 19 Live Broadcast Radio Simulcast Streaming Slide 20 Audio on Demand Slide 21 Premium Video

MOBILE ENGAGEMENT Slide 23 Smartphone Apps

Slide 24 SCA Mobile Active Users

SOCIAL JULY – SEPTEMBER 2014

ON DEMAND AUDIO & PREMIUM VIDEO

JULY – SEPTEMBER 2014

MOBILE JULY – SEPTEMBER 2014

The Social data is collated using the public terms of the respective network public APIs and terms of service. The Social Data is not currently domestic. This will be amended if and when possible. Publication of this data is intended for personal use and should be seen as a reflection of business performance or forward looking statements that are always given to the market and shareholders first. Any comments in regards to this data or any claims of misrepresentation should be addressed to clive.dickens@sca.com.au