Embed Size (px)
DESCRIPTION
Presenting to the Metro Memphis Attractions Association meeting held at the Orpheum in downtown Memphis, TN. The mission of the Metro Memphis Attractions Association is solely for the betterment, growth and development of attractions within the Mid-South region's tourist industry. Speaking on how Social Media Strategies can increase your sales and raise more funds for your organization.
Citation preview
Social Media: Taking It To The Next Level
1© Prepare1
Social Media Strategies
to Increase Sales
Social Media: Taking It To The Next Level
2© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 3
Social Media: Taking It To The Next Level
4
1 Internet Minute
© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 5
Social Media: Taking It To The Next Level
© Prepare1 6
Social Media: Taking It To The Next Level
3.5 BILLION+
© Prepare1 7
Social Media: Taking It To The Next Level
8© Prepare1
Social Media: Taking It To The Next Level
9
Keywords
© Prepare1
Social Media: Taking It To The Next Level
10
SEO© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 11
SOCIAL MEDIA FOOTPRINT
Social Media: Taking It To The Next Level
12© Prepare1
Social Media: Taking It To The Next Level
13© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 14
Social Media: Taking It To The Next Level
© Prepare1 15
Social Media: Taking It To The Next Level
16
#1 Mistake in Social Media
© Prepare1
Social Media: Taking It To The Next Level
5 step plan1. Have Goals 2. Have a Strategy3. Have great Content4. Distribution (Tools & Apps)5. Monitor & Adjust (Be Flexible)
© Prepare1 17
Social Media: Taking It To The Next Level
© Prepare1 18
Social Media: Taking It To The Next Level
19
Be TacticalDefine your topicsBreak them down into weekly articlesChoose your social platforms
© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 20
Social Media: Taking It To The Next Level
21© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 22
Social Media: Taking It To The Next Level
23© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 24
Social Media: Taking It To The Next Level
25
CONTENT© Prepare1
Social Media: Taking It To The Next Level
26© Prepare1
Social Media: Taking It To The Next Level
27© Prepare1
Social Media: Taking It To The Next Level
28© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 29
Social Media: Taking It To The Next Level
© Prepare1 30
Social Media: Taking It To The Next Level
31
2%© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 32
Social Media: Taking It To The Next Level
33
TIPSPost 4+ times a dayCreate List’s to follow peopleUse hashtags 1-2 per post
© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 34
Google My Business - Google+ Local
Social Media: Taking It To The Next Level
35
TIPSFill out your Google+ AccountFill out your Google+ Local InfoPost #hashtags when you postUse links in your about section back
to website
© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 36
Social Media: Taking It To The Next Level
37
TIPSUse keyword rich titlesHave call to action
© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 38
Social Media: Taking It To The Next Level
39
TIPSUse keywordsFill out skillsComplete info about company
© Prepare1
Social Media: Taking It To The Next Level
© Prepare1 40
Social Media: Taking It To The Next Level
41
TIPSHave great photosEmbed your URL into those photosCreate strategic Boards
© Prepare1
Social Media: Taking It To The Next Level
42
B2B67% MORE
LEADS© Prepare1
Social Media: Taking It To The Next Level
43
B2C87% MORE
LEADS© Prepare1
Social Media: Taking It To The Next Level
Top 5 Things to be successful in social media marketing:
1. Understand how social media ties to biz goals
2. Create content that adds value to customers
3. Connect with your current customers. Know where they are
4. Give audience a reason to share & advocate for you
5. Watch your analytics for what is working and isn’t
© Prepare1 44
Thank You
© Prepare1
45
Prepare1
