A

TUTORIAL

• What Hootsuite does for you

• Creating and setting up your account

• Adding streams and creating tabs

• Hootsuite Publisher

CONTENTS

What Hootsuite Does for You

MANAGE your social

media accounts in ONE

dashboard

What Hootsuite Does for You

Bring all your streams

together under one

command post

What Hootsuite Does for You

Distribute your content across

all your social media profiles

What Hootsuite Does for You

AUTOMATICALLY

SCHEDULE posts about

your brand or product

What Hootsuite Does for You

MONITOR mentions and

comments about your

posts, product, or brand

What Hootsuite Does for You

ANALYZE your followers

(not covered in this tutorial)

What Hootsuite Does for You

What Hootsuite does for you

• Creating and setting up your

account

• Adding streams/apps and creating

tabs

• Hootsuite Publisher

Creating and setting up your

account

You can create an account FOUR ways:

Creating and Setting Up Your Account

Creating and Setting Up Your Account

1. Twitter

Creating and Setting Up Your Account

Creating and Setting Up Your Account

2. Facebook

Log into your Facebook

account

Creating and Setting Up Your Account

Creating and Setting Up Your Account

3. Google

Enter email and password

Creating and Setting Up Your Account

G

O

O

G

L

E

Creating and Setting Up Your Account

4. Create account link

Plans and

Pricing:

Free

Creating and Setting Up Your Account

Plans and

Pricing:

Pro$8.99/mo, billed

annually

Creating and Setting Up Your Account

Plans and

Pricing:

Business

Creating and Setting Up Your Account

Let’s do #4 and

Create a FREE Account

Creating and Setting Up Your Account

Fill in details at the sign

up page

Creating and Setting Up Your Account

Creating and Setting Up Your Account

Enter email address

Creating and Setting Up Your Account

Enter your name

Creating and Setting Up Your Account

Create password

Creating and Setting Up Your Account

Choose time

zone

Add your social networks

Creating and Setting Up Your Account

Creating and Setting Up Your Account

Add Twitter

Creating and Setting Up Your Account

Authorize Hootsuite to

manage your Twitter

Account

Creating and Setting Up Your Account

Creating and Setting Up Your Account

Add more social networks

and follow the prompts(up to 3 for FREE plan)

Creating and Setting Up Your Account

To see connected accounts,

Creating and Setting Up Your Account

Now, we can start using Hootsuite.

Creating and Setting Up Your Account

Hootsuite Member Dashboard

Creating and Setting Up Your Account

What Hootsuite does for you

Creating and setting up your

account

• Adding streams/apps and

creating tabs

• Hootsuite Publisher

Adding streams/apps and

creating tabs

Dashboard Menu: Streams

Adding streams/apps and creating tabs

Before adding a stream, first

create a tab

Adding streams/apps and creating tabs

Rename your first tab to ‘Twitter’

(or other connected accounts)

Adding streams/apps and creating tabs

To add another tab (i.e. for

Facebook),

Adding streams/apps and creating tabs

You can create tabs for each

network or client

Adding streams/apps and creating tabs

To add a stream, click an icon…

Adding streams/apps and creating tabs

Say , you want to see

new followers

…to choose what to see in your

stream

Adding streams/apps and creating tabs

Want to see

more? Just

click on the

icons to

include them

in your feed!

You want to see your tweets

or those that you liked?

Adding streams/apps and creating tabs

Easily DONE.

Adding streams/apps and creating tabs

Let’s try another example using Facebook

Adding streams/apps and creating tabs

Choose profile

Adding streams/apps and creating tabs

Select stream, ‘Timeline’

Adding streams/apps and creating tabs

Wait for stream to be added

Adding streams/apps and creating tabs

After closing ‘Add Stream’ tab, you will now see this

Adding streams/apps and creating tabs

Add more

streams here

Add a Stream>Installing Apps

Adding streams/apps and creating tabs

To access Hootsuites App Directory

Adding streams/apps and creating tabs

Choose among app categories, or use ‘Search’ function

Adding streams/apps and creating tabs

Adding an app stream (i.e.

Dropbox)

Adding streams/apps and creating tabs

Install other apps you like and add streams

Adding streams/apps and creating tabs

The Streams Interface

Adding streams/apps and creating tabs

What Hootsuite does for you

Creating and setting up your

account

Adding streams/apps and

creating tabs

• Hootsuite Publisher

Hootsuite Publisher allows

you to…

Write messages/content ONCE and distribute

across all social networks, or

Hootsuite Publisher

Save and schedule posts

on a later date

Hootsuite Publisher

Publisher Menu

Hootsuite Publisher

Access drafts, scheduled

content and those that

require approval here

Composing Message

Hootsuite Publisher

Choose a social network

Hootsuite Publisher

You can now start writing content

Hootsuite Publisher

Chosen

network/s

appear here

When composing, be mindful

of these limits

Hootsuite Publisher

Compose message

Hootsuite Publisher

Insert links, attach image

or files

Hootsuite Publisher

Save message as draft or

choose to send

Hootsuite Publisher

Or you can use Hootsuite’s

autoschedule feature

Hootsuite Publisher

Any message in the compose

message box is auto-saved

until cleared

Hootsuite Publisher

To edit or delete a draft/auto-

saved draft,

Hootsuite Publisher

Let us try adding an

attachment

Hootsuite Publisher

Upload from computer, Youtube

or an app (i.e. Dropbox)

Hootsuite Publisher

Enter details to access

Dropbox account

Hootsuite Publisher

Authorize Hootsuite to access

Dropbox

Hootsuite Publisher

Choose a file (i.e. picture)

Hootsuite Publisher

Choose where the post

will appear in Facebook

Hootsuite Publisher

Save or Send Now

(and retain a copy if you want)

Hootsuite Publisher

Wait for your message to be

posted in both platforms

Hootsuite Publisher

Now its posted BOTH in

Facebook and Twitter

Hootsuite Publisher

Let us CHECK our work, shall

we?

Hootsuite Publisher

To see post, LOG IN to both

Twitter or Facebook, or

Hootsuite Publisher

See them WITHIN the

Hootsuite platform!

(Isn’t it what it’s for?)

Hootsuite Publisher

Our post in the Twitter STREAM

‘My Tweets’…

Hootsuite Publisher

…Facebook’s STREAM ‘My

Timeline’.

Hootsuite Publisher

Post within Facebook account

Hootsuite Publisher

What Hootsuite does for you

Creating and setting up your

account

Adding streams/apps and

creating tabs

Hootsuite Publisher

Remember that we only

covered 2 Hootsuite features.

Other powerful Tools by

Hootsuite:

ANALYTICS

ASSIGNMENTS

CAMPAIGNS

With ANALYTICS,

you get a complete overview

of your key metrics…

…create and share reports,

…and measure Team

performance. But it’s NOT

free.

ASSIGNMENTS

CAMPAIGNS (Free/Pro)

And there you have it!

Getting started with Hootsuite

Scope of the Tutorial

HRP’s Super Basic Guide for the Clueless

By Philline Latido : HomeRunnerPhilVirtual Professional

Marketing Automation Erudite

www.phillinelatido.com