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Nathaniel Adam Briggs, CEO/Founder Office: 602-795-2289 Mobile: 602-751-5622 Email: [email protected] The Premier Internet Destination for Experienced Adults

eGenerations.com Social Network by Nathaniel Adam Briggs

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A 50+ Social Network created entirely by Nathaniel Adam Briggs with $300.00 initial investment

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Page 1: eGenerations.com Social Network by Nathaniel Adam Briggs

Nathaniel Adam Briggs, CEO/FounderOffice: 602-795-2289Mobile: 602-751-5622Email: [email protected]

The Premier Internet Destination for Experienced Adults

Page 2: eGenerations.com Social Network by Nathaniel Adam Briggs

Fastest Growing Internet Group = Ages 50+ 30 - 43 Million People 5 - 8M Total Addressable Market Grossly Ignored Lack Life Stage Relevant Online Destinations

Contrast 15-35 Demographic: Friendster, MySpace, TagWorld, Facebook, Multiply, Bebo, Hi5, Tagged, list goes on & on…

Page 3: eGenerations.com Social Network by Nathaniel Adam Briggs

Loss of Connection w/ Family, Friends, Kids

Work Retirement - 33% / 25M Near Zero $Saved

Life Stage Relevant Social Connectivity

Heavy Users of: Dating, Gaming, Travel, Health, Shopping

Page 4: eGenerations.com Social Network by Nathaniel Adam Briggs

Internet Destination Targeting Life Experienced Relative Content, Services, Products, Community

Connect: Memoirs, Dating, Photos, Journals, Maps Learn: Video Courses: Health, Longevity,

Hobbies Explore: Travel Buying, Voluntourism, Content Shop: Gifts, Products, Rx Play: Gaming, Entertainment Work: Supplement Income, Employers

Page 5: eGenerations.com Social Network by Nathaniel Adam Briggs

Advertising Traditional: Banner - Pay-Per-View / CPM Video: Short Segmented Ads Gaming: Embedded Ads Points: Activity Rewards

CommissionsShopping: Per Product PurchaseTravel: Per Package PurchaseWork: Per Resource Use & Posting

Page 6: eGenerations.com Social Network by Nathaniel Adam Briggs

Activity Rewards Member Gets Points for Activity Points Redeemed for Special Offers (Samples…) Advertiser gets New Direct Marketing Channel Turbo Charges Site Activity

Increased Activity = Increased Ad Revenue

Triple Win – Consumer, Advertiser, Us

Page 7: eGenerations.com Social Network by Nathaniel Adam Briggs

Work Channel : 50+ Talent Pool Dynamic Human Capital Talent Pool U.S. Based English Educated Workforce Supplemental Income, Fill Retirement $ Gap Monetize via Resource Lease - Instant Chat / VoIP

Connects 50+ Needing Supplemental Income w/ Opportunity

Triple Win – Employee, Employer, Us

Page 8: eGenerations.com Social Network by Nathaniel Adam Briggs

IPTV / Large Video Format 2006 9% Watched Daily – 2007 14% 39% - Women Ages 55-64 Watch Once Per Week

Now Seamlessly Integrated – eGen First Mover Powerful Advertising Channel

Page 9: eGenerations.com Social Network by Nathaniel Adam Briggs

NO FORMAL MARKETING

Page 10: eGenerations.com Social Network by Nathaniel Adam Briggs

111K Page Views – May / 2007 10K – Oct / 2006 : 1100% Increase

Members in 45 Countries

Up to 175% More Effective @ Revisition – Eons

Begun w/$300 & Competing with $32M Rival

Page 11: eGenerations.com Social Network by Nathaniel Adam Briggs

Current via Google AdSense: 690 Mbr = 39K Imp @ $1.19 CPM = $46.73 / M

100K Mbr = 5.6M Imp @ $2 CPM = $11.3K / M 100K Mbr = 5.6M Imp @ $15 CPM = $85K / M

1M Mbr = 56M Imp @ $2 CPM = $113K / M 1M Mbr = 56M Imp @ $15 CPM = $850K / M

Banner Only! – No Video, Game, Points, Comm.

Page 12: eGenerations.com Social Network by Nathaniel Adam Briggs
Page 13: eGenerations.com Social Network by Nathaniel Adam Briggs

It’s Ready to Grow.

Page 14: eGenerations.com Social Network by Nathaniel Adam Briggs

Additional Content

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#1 - Eons: 160-340K Members - Aug/06 #2 - ThirdAge: 1.5M Members - 1996 #3 - MySpace: 11% Visitors 55+ (15-35) #4 - Friendster: 8% Visitors 55+ (15-35) #5 - FaceBook: 7.6% Visitors 55+ (15-35)

Boomertowne, GrowingBolder, MyTimeHero, Fifty-plus, 55alive, USBoomers, AgingHipsters, Boomernet, BoomersInt, SeniorNet, SavvySenior, Baby-Boomer-Central...

Page 21: eGenerations.com Social Network by Nathaniel Adam Briggs

Membership = Advertiser Interest 70% Internet 30% Physical Internet = Best Bang for Buck Physical = Target 50+ Honey Pots

Grow Internal Ad Network Sales Build Alliances & Partnerships Travel, Rx, Health, Financial, Longevity… Phase Out External Ad Network Usage Increase eGen % Ad Revenue

Page 22: eGenerations.com Social Network by Nathaniel Adam Briggs

Nathaniel Adam Briggs CEO/Founder Need: Marketing, Sales, Dev

Nancy Nordstrom, M.Ed,Staff Writer Dir. Elderhostel Institute Network / Pub. Author

David Hart Staff Writer Former Fortune 500 exec

Virginia Jansen Staff Writer Internet Columnist

Marlys Styne, MA, Staff Writer Published Author / Retired Professor

Page 23: eGenerations.com Social Network by Nathaniel Adam Briggs

111K Page Views – May / 2007 10K – Oct / 2006 : 1100% Increase

7418 Unique Visits via 690 Members 15 Pages Viewed per Visit – 160 Month/Mbr

Up to 175% More Effective @ Revisition - Eons

Begun w/$300 & Competing with $32M Rival

Page 24: eGenerations.com Social Network by Nathaniel Adam Briggs

6 Month Goal = 100K Members 2 Year Goal = 1M+ Members

Conversion Rate = 8 - 19% 1.2M Targets Yield = 96K - 228K Members

Revenue 6 Month = $5K - 80K - Momentum Phase

Revenue 2 Year = $1.01 - 3M

Page 25: eGenerations.com Social Network by Nathaniel Adam Briggs

Funding Use: Member Growth Sales & Alliances Development Ad Platform Quality

$650K - Fueling 6 Month Milestones

Goal: Round 2 Funding

Page 26: eGenerations.com Social Network by Nathaniel Adam Briggs

Multi-Generation Support & Ageless Approach

Per Generation & Life Stage Content

Cross-Generation Communication – Kids, Family

Generational Soft-Fencing