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Vancouver | Detroit | Amsterdam | Sydney ISABEL MOSK @ISABELMOSK

Destination Marketing - THINK Social Media - Isabel Mosk - Online Hospitality!

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Isabel Mosk vertelt hoe kan je in het digitale tijdperk, met social media het beste je destinatie vermarkten.

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Page 1: Destination Marketing - THINK Social Media - Isabel Mosk - Online Hospitality!

Vancouver | Detroit | Amsterdam | Sydney

ISABEL MOSK

@ISABELMOSK

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Tourism brand

•The sum of stories people hear•The sum of experiences people have

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2/3 share theirtravel planson Facebook

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>70% update theirstatus on Facebook whilethey are on holiday

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52% of

Facebookers said “that seeing friends’ holiday pictures hadInspired them to book a holiday to the same place”

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TRIPADVISOR

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Building the tourism brand

Getting people talking and they will do the marketing for you!

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STAND OUT FROM THE ORDINARY

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ENCOURAGE PEOPLE TO SHARE

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MAKE IT ACCESSIBLE

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BE REMARKABLE

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ACTIVATE YOUR BIGGEST FANS

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WORK WITH INFLUENCERS

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SOCIAL AT THE CORE OF MARKETING

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Page 34: Destination Marketing - THINK Social Media - Isabel Mosk - Online Hospitality!

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@isabelmosk

[email protected]

www.vivelevoyage.nl