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CAN I GET SOME ServicePlease!de { 16 things to do before talking social to a client Getting ready to talk social! www.serviceplease.de © 2014 ServicePlease

16 things to do before talking social to a client

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Page 1: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

{

16 things to do before

talking social to a client Getting ready to talk social!

www.serviceplease.de © 2014 ServicePlease

Page 2: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

{

Andrew Maher is a veteran of the

customer experience arena. For over 20

years he has been working with Avaya’s

clients across the globe.

He is an award winning leader in the area

of new media and its role within

enterprises and their interactions with

customers. When consulting with clients

Andrew describes himself as a B2B2C

focused, his concern is of his customer’s

customers. As a certified social media

strategist he is addressing the CxOs of

Fortune 100s to develop with them the

needs of this up and coming interaction

channel.

Andrew is based in Frankfurt, Germany.

He can most easily be found on Twitter

@serviceplease20 where he talks about

the Enterprise 2.0, Customer Service and

what a Social Business really is.

Page 3: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Get on Twitter

Create an account

Follow some friends

& companies

Tweet a bit

Learn the difference

between RT & DM

Try Twitter mobile

apps as well

www.twitter.com

Page 4: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Create a #Tag

Hashtags used to

easily share & follow

specific content

Search for an

interesting tag

Create your own

Use it when you

tweet or on other

content you create www.twubs.com

Page 5: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

SlideShare

Top site for sharing

publications or

presentations

Search for content

Create account and

upload a document to

share www.slideshare.net

Page 6: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Tweet your uploaded deck

Tweet direct from

SlideShare or Twitter

Add your hashtag or

any other appropriate

Send directly to your

new followers (DM)

Page 7: 16 things to do before talking social to a client

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ServicePlease!de

Quora

Questions and

Answers

Search for areas of

interest

Place a tough

question you have

been stuck with

Watch the replies www.quora.com

Page 8: 16 things to do before talking social to a client

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ServicePlease!de

Facebook

Nearly a billion

people can’t be

wrong

Understand what

‘news feed’, ‘lists’,

‘groups’ & ‘pages’ are

all about

You needn’t be a

friend collector

Page 9: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Facebook Group

Create a ‘group’

Invite a friend

Learn how this works

and what is possible

Keep it secret if you’d

like

Page 10: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

‘Friend’ a company

Search for a

company

‘Friend’ them

View their posts in

your ‘news feed’

Learn about ‘likes’,

‘comments’ & ‘shares’

Page 11: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Post a question

Place a question

Watch for their reply

Try multiple

companies pages

Page 12: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Remove from your stream

Hide a story or hide

all from a page

You are still a friend

Notice how to still see

the posts

Page 13: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

LinkedIn

Update your profile

Complete the work &

education

Ask & give

recommendations

Page 14: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Follow companies &

groups

Join groups

Follow colleagues,

clients & competitors

Not just those you

like, but those you

want to know more

about!

Page 15: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Update your LI status

Post an update

Link to your

SlideShare deck

Ask a question

Watch for replies

Page 16: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Need some aggregation?

Bring together many feeds into a single app

Tweetdeck, HootSuite and others

Search for your hashtag

Post to TW, FB & LI at once

Page 17: 16 things to do before talking social to a client

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ServicePlease!de

Blog time!

All other social sites

come and go, your

blog is here to stay

This is where you

control completely

the story & content

Connect it to your

other social places www.blogger.com

www.wordpress.org

Page 18: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

Share, re-share and

participate

Resend, retweet,

comment & share

often

Send to clients,

friends & colleagues

Social media is about

the people not the

platforms Photo: Flicker, kansas_explorer

Page 20: 16 things to do before talking social to a client

CAN I GET SOME

ServicePlease!de

CAN I GET SOME

ServicePlease!de

@serviceplease20 © 2014 ServicePlease