1

Click here to load reader

What do clients want from their accountant?

Embed Size (px)

Citation preview

Page 1: What do clients want from their accountant?

Top resultsBen the accountant, LondonLooking for an accountant? Contact Ben the accountant based in London.

Other London accountantsWe have accountants in our London offices

How many accountants have you worked with?

If you've ever changed accountant, why?

What do you consider when choosing an accountant?

How do you prefer to communicate with your accountant?

How often do you communicate with your accountant?

Which areas do you feel your accountant could improve in?

Ideally, what would you like your accountant to help you with?

3%

37%

10%have only ever had one accountant

50%

Those that have changed, have done so because of

AbilityServices offered

CostOther

0.00.20.40.60.81.0

35%

35%

21%

9%

21%Price

28%Communication

13%Location

3%Online Presence

8%Qualifications

9%Knowledge

18%Personality

How much does your accountant charge you annually?

How did you find your current accountant?

Recommendation

Search engineClear Books directory

Event

Other

65%10%9%7%

9%

£1627.37

On average

Email44%

Phone 29%

In person 23%

Live chat/text

4%@

Calling

71%

1%

10%

15%

3%

Ad hoc

Every few days

Couple of weeks

Once a month

Twice yearly

Using online software

Pro-activity

Support

Advice

Communication

Building a relationship

None

21%

20%

15%

15%

9%

8%

12%

What clients wantClear Books has conducted a survey with small businesses in the UK to help our accounting partners gain a better understanding of their needs. The turnover of the small businesses surveyed was on average between £300k and £500k. Here are a few of the questions we asked them:

32%Business strategy

24%Budgeting

14%Payroll

9%Business services

10%General

4%Tax

7%Nothing

An infographic powered by

www.clearbookspro.com

Come and visit www.clearbookspro.com and learn how we can help you grow your practice.