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By Keri Jaehnig, Idea Girl Media Social Media Saturday - WiBN Dayton, Ohio December, 2015 © 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Social Media Saturday with WiBN Dayton, Ohio - December, 2015

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By Keri Jaehnig, Idea Girl Media

Social Media Saturday - WiBN Dayton, Ohio December, 2015

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

• #SMBInfluencer

• State Senate Commendation

• 3-Time Top Tourism Campaign

• Founding Author at SteamFeed

• Contributor: Social Media Today,

SheOwnsIt, Search Engine People

• Seen At: Forbes, Business Insider

KERI JAEHNIG

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

What about you?Coffee makes me smile!

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Discuss Key Topics

Q&A

Best Practices

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

We all start out as

beginners AND social

media changes DAILY!

Clock with

hands

PC

Social Media Topics

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Online Reviews

Favorite Tools & Apps

Instagram

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Online Reviews• 27% of consumers regularly use online

reviews to determine which local business to use (Local Consumer Review Survey, 2012)

• 72% of consumers trust online reviews as much as personal recommendations (same)

• 50% of B2B buyers turn to social media/peer reviews (G3 Communications)

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

They key is to

MANAGE online

reviews!

ideagirlmedia.com/social-media/delete-facebook-reviews/

Favorite Tools•No “correct” answer - Preference

•1, 2, 3 or more devices? •Mac or PC? •Free and paid •Social networks can be tools!

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

I’m just going

to tell you…

…about my

favorites!

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Social Media Tools

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Facebook Groups are the Page’s

companion!

steamfeed.com/10-reasons-use-facebook-groups-business/

Friendly Collaborators

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

For bloggers on Twitter (other social networks integrate)

triberr.com

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Tribing Lessons

• People of like interest

• Complimentary niches

• Build trust

• Quality over quantity

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Instagram

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Multiple Accounts

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

searchenginepeople.com/blog/1025-seven-instagram-reasons.html

Q & A

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Best Practices

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

~Keri Jaehnig

"A social media strategy provides you a map, but the right tools help you complete

the mission."

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

~Keri Jaehnig

“Expecting social media to behave like traditional media is

like approaching a fifty-yard dash with a walker.”

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Rock Your Social Media!

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

bit.ly/LLICjointheclub

LIKEABLE LEAGUE INNER CIRCLESecret Facebook Group: Peer Collaboration, Guest Speakers

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Watch Facebook

& Instagram

facebook.com/ideagirlmedia instagram.com/ideagirlmedia

Final Questions

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

• KERI JAEHNIG

• ideagirlmedia.com

[email protected]

• facebook.com/ideagirlmedia

• instagram.com/ideagirlmedia

• twitter.com/kerijaehnig or

twitter.com/ideagirlmedia

CONTACT ME

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

Thank You

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia

By Keri Jaehnig, Idea Girl Media

Social Media Saturday With WiBN Dayton December, 2015

© 2015 Idea Girl Media | ideagirlmedia.com | facebook.com/ideagirlmedia | @kerijaehnig | Instagram: @ideagirlmedia