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COLLEGE RADIO. REINVENTED.

Mugatunes: College Radio Reinvented

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C O L L E G E R A D I O . R E I N V E N T E D .

WE LOVE

MUSICMugatunes started as a project in the spring of 2015 at Trinity College

We are music buffs who loved discovering new artists

Many colleges have DJ’s who mix original material with HUGE on campus followings

However there is no way to share this music

We saw a HUGE gap in the market for an inter collegiate music sharing platformA DropBox folder turned into a music-blog, and a movement was born…

WEDISCOVERED

Music aficionados had no seamless way to exchange songs & playlists with their worlds

Two thirds of listeners didn't share music with their circles at all due to no easy platform, and the second most popular way to share is still burning a CD

Not Sharing 66%

Other 2%

File Sharing 5%

Spotify 6%

Burned CDs 9%

Youtube / Sound Cloud 12%

DID YOUKNOW

There are 436 +/- College Radio Station in the USA alone

Since July 2015, 91 campus station pages have been set up on Muga with little or no publicity

This includes 212 contributing DJ's, who have posted 1,900+ songs and 100+ playlists

COLLEGES

MUGAOriginal music created by their peers (non mainstream)

College DJ’s now have an outlet to share their music

College Pride is at stake - users can follow other colleges / DJ’s

Curated and promoted by humans, not an algorithm

Taps into the Social Media sharing psyche

It’s College radio reinvented

SOME OF OURPARTNERS

Amherst College Arizona State UniversityBates UniversityBowdoin College BostonColby College Georgetown UniversityHarvard UniversityMichigan State Northeastern Ole Miss Penn State Quinnipiac SoCal San Diego Syracuse TulaneUSC UC Berkeley UConn UVA Villanova

OPPORTUNITYTHE

20 million college students in the USA

4,140 colleges in the USA

Estimated purchasing power of students exceeds $115 billion

This year they’ll spend:- $42 billion on restaurants / food - $13 billion on clothing- $9 billion on entertainment- $18 billion on phones / technology- $33 billion on other products / services

200 million college students worldwide

20,000 + colleges worldwide

OPPORTUNITYTHE

SEEKINGWE’RE

- Funding for customized web platform development (currently drawing fromSoundCloud)

- Funding for iOS and Android App (currently built on mobileX labs free platform

- Funding for building out business model including: - Video serving on app- Video serving and ad package on web- Analytics based targeting- Live events

- Web 7,500 monthly visitors, 17,000 monthly page views

- SoundCloud, 5,000 + followers, over 1,000,000 plays

- Twitter followers 1,662

- Facebook followers 2,519

- Instagram followers 3,139

MODELPROVEN

Crowdsourcing content from intercollegiate contributors has been a proven model for success. Our platform follows the exact same model as HerCampus www.hercampus.com and SpoonUniversity www.spoonuniversity.com

Campuses

Content

Contributors

Traffic

Funding

Female ‘College Survival' Food, Recipes & Health

300+200+

3000+ 5000+

3.5 Million Monthly Visits 4+ Million Monthly Visits

$5 Million$3 Million