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Chapter 5
Initiative The SMEs : Entrepreneur Idea
Overview Topic
• Background of the SMEs owners in Philippine• How to Initiate the Idea of SMEs ?
3 FILIPINO BUSINESS ICONS
HENRY SY - SM Corporation• It all began after the war in 1945 when
Henry Sy began selling American shoes imported by enterprising soldiers. Soon he opened shoe stores. • His confidence in himself later inspired
him to make these stores into a full-pledged chain of department stores. Today he is the richest Filipino.
Henry Sy - SM Buildings
• In 1945, National Bookstore experienced Japanese soldiers destroying the books they sold and fires that burned the store to the ground. • All these did not stop Ms. Ramos in
continuing the business. Thanks to her positive attitude and sound business sense, it now has 100 branches nationwide.
SOCORRO RAMOS - NATIONAL BOOK STORE
Socorro Ramos -National Book Store
• When Tony Tan Caktiong began to sell more hamburgers than ice cream, he decided to turn his small ice-cream parlor into a burger restaurant named Jollibee. He focused on true Filipino values in his product development. • Tan Caktiong credit his success to “hard
work and determination.” Today, Jollibee has over 600 local and 500 international stores.
TONY TAN CAKTIONG
TONY TAN CAKTIONG-JOLLIBEE CORP.
Joey Concepcion – Presidential Consultant for Entrepreneurship and RFM President
Joey Concepcion• As a boy, idolized Batman and wore Batman
costume during birthday celebrations.• As a businessman, pitted Selecta and Cosmos
against giants Magnolia and Coke.• Later appointed by the Philippine President
as Presidential Consultant for Entrepreneurship.• From idolizing Batman, Joey is now helping
fight poverty in the country by helping Filipinos on business.
Julie Gandiongco• Julie did not complete Education degree
having married her husband at age 20.• To help feed the family she did many jobs
but still not enough.• One day while doing her task picking up
bread from bakeshops, a baker suggested that she put up her own bakeshop which she followed. • Today her bakeshop called Julie’s Bakeshop
has over 500 stores
Julie Gandiongco - Julie’s Bakeshop
They Believed!• Poor boy to Harvard University
• Grace Gupana - ABS Herbs
Grace Gupana• At first people did not believe in her bitter
gourd capsules as cure for illness throwing it to the gutter after her lecture.• Grace persevered and established ABS
Gen Herbs in 1999.• Today her bitter gourd capsule is popular
as natural medicine for diabetes and other illnesses and has attracted famous people.
Elena Lim – Solid Group Inc.
• Years ago, Elena Lim brought into the Philippines the still unknown brand of radios called Sony. No one wanted to do business with her because Sony was not yet famous and she is a woman.
• But Elena believed and went to Japan to ask that her company be allowed to manufacture and market in the Philippines the Sony Trinitron TV.
Elena Lim - Solid Group Inc.
Arnel Ignacio • Arnel Ignacio could have just blamed
constantly his genes for his growing baldness. Instead he looked for a solution and stumbled on a German supplier with the right products.• He made it his mission to help people
with thinning hair and established Creative Hair Systems that is now doing well selling wigs, hair extensions, and hairpieces.
Arnel Ignacio – Creative Hair Systems
Dr. Vicki Belo – Belo Medical Group
• Vicki Belo began with a simple dream: for all Filipinos to look beautiful. So she enrolled in courses that taught the most advanced beauty techniques.• Today she has 7 successful clinics and
her clients include movie stars, rich people, and even middle-income customers.
Vicki Belo – Belo Medical Group Clinic
RICHIE CUNA - FIORGELATO• Richie Cuna decided to start an ice cream
business even while working as bank VP because he realized a job ends at retirement,
• Initially he juggled his time between his job and his business but later resigned to focus on business which was succeeding.
• Today, the business has expanded to 4 other brands and has several outlets in the US.
Richie Cuna - Fiorgelato
Tintin Bersola – Precious Memories• TV personality Tintin Bersola put up in
2004 Precious Memories but a former employee copied everything and put up her own business offering lower price.• Instead of getting discouraged she
offered better service and quality and won back her clients. Business problems do not stop her from forming new businesses such as cologne and lotion.
Tintin Bersola – Precious Memories