Online Classified Ads

Free classifieds ads are a great tool to promote a business online. They

particularly work really well for small or new business with a limited budget. One

obvious reason for their success is that they are

easy on your budget and second, they are easy to

access. You can easily promote your business effectively with online

classified ads, however, the challenge lies in

building an ad that will work best for your business.

This internet marketing technique is really popular; even then there are a lot of marketers who doubt its effectiveness. The fact is, if

you want to build free classified ads and expect them to be effective, there are some

important tips that you need to use while you create your ad, to

make it effective. Firstly, you need to think if your ad is free or not. Also, your business should

be licensed and it should have a legitimate entity. It becomes important in cases where the

client wants to verify your business; therefore, it has to be

registered.

> As a retailer and vendor, you can easily list your items in the respective category of free classified ads and it will get instant exposure. This form of advertising is very cost- effective as it reaches potential customer in no time. > If you are one of those looking for a job in desired location, you can explore ‘jobs’ section of the website. You can easily look for suitable vacancies and get in touch with the employers. > You can make announcements; tell about your launches to large audience with free classifieds ads. However, you need to make sure you add the right information in there.

With the increase of online classified ads, there has been a drop-down in the revenue generated from newspaper ads. Classified advertising at some of the larger newspaper chains dropped by 14% to 20% in 2007, while traffic to classified sites grew by 23%.In words of Leo Burnett, “Good advertising does not just circulate information. It penetrates the public mind with desires and belief.Creating an ad that influences mind of the reader can make a huge difference to the business. Also, another important factor is to take advantages of every aspect of SEO that is allowed in your ad.

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