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Here are some pointers to help you avoid these problems and produce a quality product for the global market. Some basic precautions you need to follow before you proceed localizing your software.
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•Mistakes You Should Not Make While Localizing Your Software.
Presented by “LanguageNoBar”
www.languagenobar.com
www.languagenobar.com
Localizing your software?
Research has shown that a user is much more likely to use a software having User Interface in customer’s native language. As such, software localization is emerging as a strong marketing tool and a sales enabler. Looking to get your software localized? Make sure that you do not make the following mistakes.
Scrimping on the budget
• You can end up with something that does irreparable damage to your brand. All good things come at a price!
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Selecting a partner blindly
• Buyers must educate themselves on the basics before outsourcing so they are not baffled with science and are aware of some basic industry standards.
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Thinking that a straight translation will suffice.
• Software needs to be localized and not merely translated. The local culture, dialect and the local tone needs to be taken care of while you get your software translated.
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Lack of input
• Clients Both client and vendor need to work in complete synergy. Inputs such as target locale, target audience (age, interests etc) need to come from the client.
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Ignorance about technology
• Technology and tools play a vital part in ensuring that projects run efficiently and that localization is cost effective long term. This needs to be a major consideration when selecting partners.
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LanguageNoBarPhone: +91-120- 4223021+91-120- 4248107+91- 9717065419Email: [email protected]
