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CEO, Boto Media Ross Burridge Storytelling through mobile

Mobile Culture - Boto Media & Kew Gardens

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Page 1: Mobile Culture - Boto Media & Kew Gardens

CEO, Boto Media

Ross Burridge

Storytelling through mobile

Page 2: Mobile Culture - Boto Media & Kew Gardens

MediaBotoMedia

Great stories. New media.

Page 3: Mobile Culture - Boto Media & Kew Gardens

We did thi

s

Page 4: Mobile Culture - Boto Media & Kew Gardens

A revolutionary broadcaster

Page 5: Mobile Culture - Boto Media & Kew Gardens

Broadcast evolution

Page 6: Mobile Culture - Boto Media & Kew Gardens

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Page 8: Mobile Culture - Boto Media & Kew Gardens

PlantTime

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600MB (iPad 1)

2.4GB (new iPad)

iPad RAM

4B

3MB

x 200 frames =

12MB

Page 11: Mobile Culture - Boto Media & Kew Gardens

Editor’s Choice on iTunes

#2 Highest Grossing UK iPad

Page 12: Mobile Culture - Boto Media & Kew Gardens

The same rules apply

The creative fine line

What did we learn?

Stock up on Fruit & Nut

Page 13: Mobile Culture - Boto Media & Kew Gardens

[email protected]@rahaaas

Gina FullerloveHead of publishing

Royal Botanic Gardens, Kew

David FearonCTO

Boto Media

Ruth SessionsDirector of operationsAtlantic Productions