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This presentation will guide eshopbox site owners in how to set custom pattern for meta description
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Eshopbox Wiki for Store Owners
Category: Store Promotion
How to set custom pattern for meta description
What you will learn here
What is meta description
Why to set meta description for your site pages
How to set custom pattern for meta description
Welcome to Eshopbox Wiki
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
1What is meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Meta description is used to give search engines a summary of your site
page content
It improves your site page search result ranking
Meta description of your site pages appear within the head element of
those site page source and is generally displayed under the title in the
search engine results
What is meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
2Why to set meta description
for your site pages
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Why to set meta description for your site pages
Meta description increases the SERP click through rate of your site
pages and thus increases the search traffic on your site by letting you
provide text that makes searchers want to visit your eshopbox site
It is used to give a summary of your site pages
Setting a meta description for your site pages improves their search
result ranking
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
3How to set custom pattern for
meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Eshopbox provides you a default meta description pattern set for your
site pages
However you can choose to customize your site pages meta
description patterns using available placeholders
How to set custom pattern for meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 1:
Log in to your site admin panel with your login id and password
Click on the ‘Promote’ tab and select ‘SEO suite’ from the drop down
menu
SEO suite link
Promote tab
How to set custom pattern for meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 2:
Click on the ‘PAGE INFO’ link on ‘SEO Suite’ page
How to set custom pattern for meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
SEO suite page
Page Info link
Step 3:
Select ‘Meta Description’ from the list, under the ‘PAGE INFO’ link
How to set custom pattern for meta description
Meta Description link
Page Info link
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 4:
The ‘Patterns’ tab would be selected by default
Auto generated and system defined meta description patterns which are
best suited for search results are used by default
You can however customize them as per your wish using the available
placeholders accordingly
How to set custom pattern for meta description
Default Formats tab
Save Changes button
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 5:
To set the custom pattern for your main site page or your site homepage,
select the ‘Custom pattern’ option against ‘Store Homepage’
Enter the new meta description pattern in the field provided besides it
and click on the ‘Save changes’ button located at the end of the page to
save your changes
How to set custom pattern for meta description
Enter new meta description pattern
Select Custom Pattern option
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 6:
To set the custom pattern for all the Category pages on your site select
the ‘Custom pattern’ option against ‘Category Pages’
Enter the new meta description pattern in the field provided besides it
and click on the ‘Save changes’ button located at the end of the page to
save your changes
How to set custom pattern for meta description
Enter new meta description pattern
Select Custom Pattern option
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 7:
To set the custom pattern for all the Brand pages on your site select the
‘Custom pattern’ option against ‘Brand Pages’
Enter the new meta description pattern in the field provided besides it
and click on the ‘Save changes’ button located at the end of the page to
save your changes
How to set custom pattern for meta description
Enter new meta description patternSelect Custom Pattern option
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 8:
To set the custom pattern for all the Product pages on your site select the
‘Custom pattern’ option against ‘Product Pages’
Enter the new meta description pattern in the field provided besides it
and click on the ‘Save changes’ button located at the end of the page to
save your changes
How to set custom pattern for meta description
Enter new meta description patternSelect Custom Pattern option
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 9:
To set the custom pattern for all the custom pages on your site select the
‘Custom pattern’ option against ‘My Pages’
Enter the new meta description pattern in the field provided besides it
and click on the ‘Save changes’ button located at the end of the page to
save your changes
How to set custom pattern for meta description
Enter new meta description patternSelect Custom Pattern option
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Step 10:
To set the custom pattern for all the 404 pages on your site select the
‘Custom pattern’ option against ‘404 Pages’
Enter the new meta description pattern in the field provided besides it
and click on the ‘Save changes’ button located at the end of the page to
save your changes
How to set custom pattern for meta description
Enter new meta description patternSelect Custom Pattern option
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Good to know
Accurately summarize your page content
Make the description qualitative yet easy to read such that it clearly
describes the content of your page
Use your site name and site domain in the meta description
Meta description cannot exceed 300 characters
Use the most important keywords in the meta description
A Eshopbox Wiki production. © All Rights Reserved at BoxBeat Technologies Pvt. Ltd.
Wiki : A collection of illustrative presentations which will guide you in
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updated about the latest happening and techniques to enhance your art of selling online
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