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Speak To Sell Wisma GKBI
7 September 2016
Building engaging content
Learned some of our proven methods
After 5pm
Engage your audience
How people present
A – One week: Night before
B – Use old slides
C – Bluff
D – Prepare but run out of time
A Typical Presentation
It’s an audience thingPresentation
My audience, their presentation
Presenter’s point of view
PresentationPast
XEND
Presentation XSTART
FUTURE
Audience’s point of view
Different Points of View
A Typical Presentation
Our feature Your benefit
Different interests
Features Vs Benefits
Presenter’s point of view
PresentationPast
XEND
Presentation XSTART
Future
Audience’s point of view
Different Points of View
FEATURES
AFTERS
"Kodak doesn’t sell film, It sells memories."
George Eastman - Founder
Most common afters
Most common afters
Time saved Income increase Risk reduction Expenditure reduction Stress relief
Getting straight to the point
The untold secret about concentration
The untold secret about concentration
The untold secret about concentration
Attention- R
ecall
Time
What will your audience remember?
R A Pesults udience reparation
How to make it happen
How to make it happen (R A P)
Features or Reasons achieving your purpose
AFTER Number
That’s good for you because….
What are you trying to achieve after your presentation?
(What, Why, When, Where, How, Who)
I want my client to pay for our next training to be in CEO Suite instead of the office
Aud
ienc
e (N
ame
and
Titl
e)
Time saved Income Increase Risk Reduction Expenditure reduction Stress relief
How to make it happen (R A P)
Features or Reasons achieving your purpose
AFTER Number
That’s good for you because….
More participants for each session E You will save money
Better feedback from participants I You will look good to your boss
Out-source all the logistics and support R You can concentrate on other priorities
What are you trying to achieve after your presentation?
(What, Why, When, Where, How, Who)
I want my client to pay for our next training to be in CEO Suite instead of the office
Aud
ienc
e (N
ame
and
Titl
e)
Time saved Income Increase Risk Reduction Expenditure reduction Stress relief
Ibu Theresia - HRD
60 seconds elevator pitches
How to make it happen (R A P)
How to make it happen (R A P)
Features or Reasons achieving your purpose
AFTER Number
That’s good for you because….
More participants for each session E You will save money
Better feedback from participants I You will look good to your boss
Out-source all the logistics and support R You can concentrate on other priorities
Ibu Theresia, I have a great solution for your next training which will allow your company to save money, to get top feedbacks from the participants and all this worry free for you. Would you be interested in know how?
What are you trying to achieve after your presentation?
(What, Why, When, Where, How, Who)
I want my client to pay for our next training to be in CEO Suite instead of the office
Aud
ienc
e (N
ame
and
Titl
e)
Time saved Income Increase Risk Reduction Expenditure reduction Stress relief
Ibu Theresia - HRD
FEATURES •Long Lasting: 2-3 km ink •Weighs only 5.8g •Estimated shelf life 3 years •Colorful Cap shows Ink Color •Easy Glide: Feel the Smoothness •Quick drying •Hexagonal shape •Clear barrel: visible ink supply •Cap and plug color matches ink color •Ventilated cap:ISO 11540 / BS 7272-1 standard •Made in Europe •Retail Price only IDR. 65.000
SCENARIOS
1. You are The Pen Company Representative marketing product to Purchasing Manager at Carrefour Warehouse
2. Convince Your office manager that your company should stock the pen
3. You are Retail sales director. Convince Your Board of directors that we should import and market the pen
Position and body dynamics
Face your audience
Position and body dynamics
Do not stay static. Move !!!
Tone and speed
Change tones
Tone and speed
Voice speed and silences
Public Speaking Techniques
The rule of 3
The Rule of 3 “Eat Pray Love”
“The good the bad and the ugly”
Engagement Ring, Wedding Ring, Suffering
The Rule of 3
The rule of 3
CRM 2.0 - Product Presentation
Engage your customers in one click
Decrease your operational costs.
Save 25 Million dollars this year.
How to improve our processes Better, faster, safer.
Impacting Titles and Road Map Titles
Creating a hunger
Keep smiling
Tricks and Tips to keep your audience with you
Facts tell, stories sell
Tricks and Tips to keep your audience with you
Use humour
Tricks and Tips to keep your audience with you
Interact with your audience
Tricks and Tips to keep your audience with you
