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Mobile Printing Solutions for Retail Operations
From the retail floor to the warehouse.
Inside and outside the four walls.Print barcoded labels, tags and receipts practically anywhere with RuggedJet™.
Four Key Challenges Facing Retailers Today
1
2
3
4
Changes in how customers shop and purchase
Workforce turnover makes deploying new
technologies difficult
Consolidation of function and integration of new
devices
Changes in retail opportunities
Changes in how customer shop and purchase1
Online retailers competing solely on price, who offer next-day
or even same-day delivery are taking bigger and bigger cuts
Increased showrooming, coupled with customer use of mobile
devices to price shop are eroding sales volumes and margins
at brick and mortar stores
In response, many brick and mortar retailers more rapidly changing prices and promotions on the sales floor to match
online offers
Workforce turnover makes deploying new technologies difficult2
Newer technologies can increase efficiency and
productivity
The person you train to use a new technology
today could be gone tomorrow
It’s often a waste of time and money to deploy
technologies that have steep learning curve
Consolidation of functions and integration of new devices3
IT looking for output devices that offer versatility
and compatibility – they want fewer, but more
versatile devices to manage on their wired or
wireless networks
IT is also integrating laptops, tablets and
smartphones to bring label, tag, and receipt
printing closer to the point of activity
Changes in retail opportunities4
Pop-up stores, kiosks, and special display units becoming more
common – posing new challenges in integrating existing processes
outside the four walls
The answer? Flexible mobile label, tag & receipt printing
✔
✔
✔
Connect to laptops, tablets and smartphones
wirelessly
Easy to use without reading a manual
Versatility and true portability to produce
labels, tags and receipt practically anywhere
✔
Can accept the media you are already using
Intuitive:
• First in its class with large, color, graphical LCD display• Interactive on-screen menus
• Large on-screen icons for common functions
Versatile:
• Prints labels and receipts just about anywhere from laptops, and
popular Windows®, iOS® and Android™ tablets and smartphones,
and from AirPrint™ – enabled apps1
Excellent connectivity:
• Dual radios in all models: Wi-Fi® and Bluetooth® technology
interfaces, standard
• Easily connect to your wireless network, and to devices you have
now
• Actively use both radios simultaneously
Rugged and reliable:
• IP54 certification to withstand dust and moisture
• 6 ft. drop protection
• 2-year “bumper-to-bumper” warranty*
Solution:RuggedJet™ RJ-3150 Label & Receipt printerIdeal for retail in-store label tagging and mobile POS receipt printing
* See limited warranty for details. For warranty information, ask your Brother Mobile Solutions, Inc. sales representative or visit www.brothermobilesolutions.com.1 See www.brothermobilesolutions.com for details, availability, and mobile device compatibility.
RuggedJet™ RJ-3150 Label & Receipt PrinterEasy to use – without reading a manual
Features: • Large, color, graphical LCD display and interactive menus
• Intuitive, interactive on-screen menus
• Large on-screen icons for common functions
Benefits: • Minimizes learning curve – no need for extensive training
• Menus, icons and functions can be customized
• Routine maintenance tasks have step-by-step instructions
1 See www.brothermobilesolutions.com for details, availability, and mobile device compatibility.
RuggedJet™ RJ-3150 Label & Receipt PrinterExcellent connectivity –to wireless networks and devices
Features: • Dual radios in all models
• Wi-Fi® and Bluetooth® technology interfaces, standard
• Actively use both radios simultaneously
Benefits:• Easily connect to your wireless network, and to devices you have now
• Simple wireless connectivity to laptops, and popular Windows®, iOS® and Android™ tablets and smartphones, and from AirPrint™ – enabled apps1
• Dual radios can also help future-proof your investment
+
RuggedJet™ RJ-3150 Label & Receipt PrinterVersatile –uses drop in rolls for labels and receipts
Features: • Prints both self-adhesive labels and paper receipts
• Prints on standard thermal media up to 3" wide
• Simply drop in new rolls to change supplies
Benefits: • One mobile printer for labels, tags, and receipts
• Can probably accept the same media you already use
RuggedJet™ RJ-3150 Label & Receipt PrinterRugged & Reliable –for the bumps & drops that can happen
Features: • IP54 certified to withstand dust and moisture
• 6-foot drop protection
• 2-year “bumper-to-bumper” warranty*
Benefits: • Accidents happen: it can take a licking and keep on printing
• Warranty protects your investment against defects and damage for two full years*
* See limited warranty for details. For warranty information, ask your Brother Mobile Solutions, Inc. sales representative or visit www.brothermobilesolutions.com.
RuggedJet™ RJ-3150 Label & Receipt PrinterEasy to integrate – drop in replacement
Features: • Multiple OS support: Windows®, Windows Mobile®, iOS® and Android™
• ZPL II and CPCL emulations – for compatibility with existing apps and installations
• Free SDKs – for modifying custom apps
Benefits: • Designed to work with the devices you use now, and may use in the future
• Emulations can make it easy to use it as a more affordable in-line replacement for older, slower mobile printers you now use
For retail professionals looking for a faster, more affordable, and easier-to-use in-line replacement for the mobile receipt and label printers they use now, the choice is clear …
* See limited warranty for details. For warranty information, ask your Brother Mobile Solutions, Inc. sales representative or visit www.brothermobilesolutions.com.1 See www.brothermobilesolutions.com for details, availability, and mobile device compatibility.