.

will purchase all of their

back-to-college shopping online

BACK TOCOLLEGEBACK TOCOLLEGE

SHOPPING REPORT

expect to get everything they needfrom Amazon, Target, and Walmart

Most back-to-college shoppers will only purchase from

1 3 retailers

Millennials prefer

over shopping in store because they

is important to Millennials

Fast, Freeshipping

The top reasonMillennials don’t

shop online is

ABOUT US

24%

don’t have towear pants

36%

don’t have todeal with people

10%

can drinkwhile shopping

Branding Brand's platform provides seamless mobile app, web, and in-store experiences to the customers of 200 major retailers—more than any other e-commerce provider. Visit blog.brandingbrand.com for more consumer trends.

Consumer Survey Data Used: 1,001 18-to-24-year-old online shoppers