Integrated Online Recruitment Outreach & Data Analysis Program for Diversity Excellence

AAAA Conference and Annual MeetingJune 3-6, 2014 | Nashville, TN

Rathin SinhaPresident, America’s Job Exchange

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Visit www.americasjobexchange.com/employer

Not legal advice. The presentation is intended for discussions among industry practitioners on the

topic of diversity recruitment and OFCCP compliance in recruitment. Reference of

organizations and their logos displayed here are primarily to aid discussion and not intended to be

endorsements.

Disclaimer

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Equal Opportunity

Race, Color, Religion, Age, Gender, National Origin, Disability, Marital Status,

Veteran Status, Sexual Orientation, Pregnancy Status, Political View, Genetic

Information.

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ReachReach RetainRetain

Special efforts to reach diverse groups

RecruitRecruit

Hire qualified candidates from diversity groups

Provide a discrimination free environment and training for career growth

Affirmative Action

Proactive action oriented programs to improve hiring and employment of diversity groups.

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Utilization goals

Self Identification

EEO language

Job listing outreach

Recordkeeping

Annual review

Individuals with Disabilities

Hiring benchmark

Self identification

EEO language

Job listing outreach

Recordkeeping

Annual review

Protected Veterans

Recent Regulatory Change – Focus on Veterans and Disability

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OutreachOutreach AttractAttract

Online and offline methods

Search Search

CBOs, One-Stop, Social Media A “Great Place to Work" reputation

Integrated Recruitment Methods

Combine outreach with search and brand building.

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AAP – Core Platform for Diversity and Compliance Programs

DevelopAnnual

AAP

Design &ImplementGood Faith

Effort

EvaluateGood Faith

Effort

AnalyzeGaps and

Revise

AAPAdverse Impact | Utilization Analysis

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Traditional Recruitment

Career fairs, local newspapers, university news, trade publications and company events.

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Internet Recruitment

Benefits and ROI of Internet recruitment generally surpasses traditional recruitment methods.

Wider Reach

Massive Scale

Filtration Tools

Faster Time

Lower Cost

Connectivity

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Job Opening Information

Job Responsibilities

Location

Compensation

Minimum Requirements

Growth Opportunities

Company Information

Updated EEO Statement

Job Reference Number

VEVRAA Information:• Contact information of hiring official

• Identification as a federal contractor

A well written job description is the essential first step to attracting candidates.

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Integrated Recruitment : General Outreach

• Job search in large career sites

• Job search on smartphones

• Job search on social media

• Inbound job emails (job alerts)

General Outreach

• Job sites for veterans and IWD

• Job sites for minorities

• Community Based Organizations

• Offline partnerships

Diversity Outreach

• Local One-Stop Centers

• DVOP

• LVER

• State Job Banks

State ESDS Outreach

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Outreach to a Large Pool of Candidates

Access to large pool of diversity talent actively looking for open jobs – especially non-executive positions.

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Expanded Reach through Aggregators

Unmatched scale – including diversity candidates.

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Inbound Job Notifications

Effectively reach candidates not on job boards.

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Reach on Mobile

Today’s preferred job search tool on the go.

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Reach with Social

LinkedIn, Facebook, Twitter – and your company App!

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Effective Recruitment : Diversity Outreach





General Outreach


• Job sites for women & minorities



Diversity Outreach


• DVOP

• LVER

• State Job Banks

State ESDS Outreach

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Reach through Veteran Specific Job Sites

Veteran focused job sites build positive brand awareness and loyalty.

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Reach Through Job Sites for People With Disabilities

Job boards specific for the disabled provide accessibility, positive brand image, and loyalty.

https://www.disabledperson.com/

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Reach Through Job Sites for Women

Build brand image and loyal following to achieve gender balance in workforce.

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Reach Through Job Sites for Minorities

Build positive brand image, loyal following while attracting minorities for open positions.

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Reach through Community Based Organizations

Hire from local communities catering to diversity and the disadvantaged.

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State ESDS Outreach for OFCCP Compliance





General Outreach





Diversity Outreach


• DVOP

• LVER

• State Job Banks

State ESDS Outreach

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Leverage Local Career One Stop Centers

Local Veteran Employment Representative (LVER) and Disabled Veteran Outreach Program (DVOP) representatives at 2,500 + One-Stop offices.

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Reach Candidates through State Job Boards

Listing your job openings in the state employment websites is mandatory for OFCCP compliance.

Job Title (part or full time)

Number of hours per week

State/city/zip (no P.O. Box)

Salary information

Job description in 100-8000 characters

Job listing must be active for 72 hours

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Integrated Outreach for Diversity Hiring Excellence

Job Opening

Job Postin

g

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Job Opening


Job Postin

g

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Job Opening


Job Postin

g

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Proof and Effectiveness

Proof of Outreach

Job postings in job boards via web, mobile, social media and partnerships

Postings in job sites specific for veterans and candidates with disabilities

Distribution to local community based organizations (CBO) and off-line partnerships

Proof of ESDS Distribution (VEVRAA Only)

Distribution to One-Stop employment counselors, DVOPs and LVERS

Posting with the local and state ESDS job banks

Results of outreach

Aggregate view and clicks data showing overall number of ‘expression of interest’

View and clicks data by source – general, veteran and disability specific, ESDS

Monitoring progress is critical for diversity excellence and compliance.

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Outreach Summary

Reports as a whole or by division and by date range

Detailed outreach and distribution information, including delivery method

Export to PDF and Excel

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Outreach Summary: Individual Job Opening

Individual job records detailing outreach and ESDS distribution

Links to job descriptions for posting accuracy

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Proof of Online Posting

Link to job description – active or expired

Importance of start and end dates for expired jobs

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Proof of Outreach: Veteran/Disability Partner Site

Screen shot of job listing at partner site for veterans

Sponsored job listing in aggregator sites used for general and veteran/IWD outreach

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Proof of Outreach: ESDS One-Stop, CBO, Other

Links to emails and CSV files as evidence of distribution to CBOs, One-Stops DVOPs/LVERs

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Sample Career Center Pro Daily Mail

Daily Career News delivered with job listings within 25 miles of the Center

Job description is one click away, along with the ability to apply directly

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Job Listing on ESDS Job Bank

Job listings delivered directly to multiple state ESDS for posting on state job banks

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Proof of Outreach : State Job Sites

Screen shot of job listing on the state job sites

Job ID provided by state ESDS in reporting portal distribution summary

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Measuring Outreach Effectiveness

Ability to add tracking code to identify source of each candidate

Comparison of listing pattern with views and clicks to assess effectiveness of outreach





Diversity Outreach


• DVOP

• LVER

• State Job Banks

State ESDS Outreach





General Outreach

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Leading job board for Diversity RecruitmentLaunched on the heels of DOL’s termination of the AJB. Now platform for diversity job seekers/employers to connect

Recognized leader for OFCCP ComplianceSpecializes in providing OFCCP compliance related job posting, distribution and reporting services

America’s Job Exchange

AJE is a leading provider of diversity recruitment and compliance solutions

For more information, please contact:

Thank You

Rathin Sinha

[email protected]

America’s Job Exchange187 Ballardvale Street, Suite B110

Wilmington, MA 018871-866-923-6284

mailto:[email protected]

Recruiting & HR

Integrated Online Recruitment Outreach & Data Analysis Program for Diversity Excellence