About Shally Steckerl

Dual Bachelor of Science, Int’l Business & Mgmt.

Returned Peace Corps Volunteer (Nicaragua) Originally from Colombia, S.A., live in Atlanta,

GA Credited as being the founding father of

sourcing Built sourcing at Cisco, Motorola, Coke,

Google, Microsoft, Randstad and over 300 others

Evernote Business Certified Consultant Adjunct Faculty at Temple University,

Fox School of Business, teach 1st ever capstone course entirely about recruitment

© 1998-2016 Shally Steckerl

Logo Soup

New Facebook Hack – Basic Structure Looking for people who work(ed) at ADP? Start with www.facebook.com/search/str Append a variable like /ADP Then append /pages-named Now add a command like /employees End URL with /intersect

Everything together should look like this:https://www.facebook.com/search/str/ADP/pages-named/

employees/intersect© 1998-2016 Shally Steckerl

Narrow Search By Adding Criteria Engineers who work(ed) at ADP and live in Atlanta Start with /ADP/pages-named/employees/intersect Begin every additional command with /str

+ job title Engineer: /str/engineer/pages-named/employees + live(d) in Atlanta: /str/Atlanta/pages-named/residents/ever Remember to finish with /intersect

All together it should look like this:

https://www.facebook.com/search/str/ADP/pages-named/employees/str/engineer/pages-named/employees/str/Atlanta/pages-named/residents/ever/intersect

Optionally, replace /ever with:• /present (current

residents)• /past (former

residents)

© 1998-2016 Shally Steckerl

Commands And Modifiers

Revise the above to find people originally from Atlanta: Replace /residents with /home-residents

Or to find people who have been to Atlanta: Replace /residents with /visitors

https://www.facebook.com/search/str/ADP/pages-named/employees/str/engineer/pages-named/employees/str/Atlanta/pages-named/residents/ever/intersect

Starting with the previous search…

© 1998-2016 Shally Steckerl

Group Members and Page Likers Members of a group

First, find a group https://www.facebook.com/search/groups/?q=Mechanical%20Engineering

Then get the group ID https://www.facebook.com/groups/177047284121/

Find people who are members of this group https://www.facebook.com/search/str/177047284121/members

And who have ever lived in Singapore: https://www.facebook.com/search/str/singapore/

pages-named/residents/ever/177047284121/members/intersect Likers of a page

First, find a page https://www.facebook.com/search/pages/?q=mechanical%20engineering

Then get the page ID https://www.facebook.com/pages/Mechanical-Engineering/108271415859752

Find people who liked Mechanical Engineering and currently work at Xerox https://www.facebook.com/search/108271415859752/likers/str/xerox/

pages-named/employees/present/intersect

© 1998-2016 Shally Steckerl

Find Students Find people based on their area of study with /students For example, people who study or studied CISSP

https://www.facebook.com/search/str/CISSP/pages-named/students Or people who majored in a particular area of study

First, search for the major by name, for example https://www.facebook.com/search/top/?q=Biochemistry https://www.facebook.com/pages/Biochemistry/103724069666039

Then search with the major’s ID (103724069666039) and add /major/students/ever-past https://www.facebook.com/search/103724069666039/major/students/ever-p

ast

Both can be combined with other criteria as before

© 1998-2016 Shally Steckerl

A Diversity Use Case Find people who work(ed) at ADP in Sales And… live in Atlanta And… are females

https://www.facebook.com/search/str/ADP/pages-named/employees/str/sales/pages-named/employees/str/Atlanta/pages-named/residents/ever/females/intersect

© 1998-2016 Shally Steckerl

Who is this?https://www.facebook.com/search/str/phd/pages-named/students/str/polymer/pages-named/employees/str/Atlanta/pages-named/residents/present/intersect

© 1998-2016 Shally Steckerl

Magic With Natural Language"foreign tax" "transfer pricing" "tax associate" ("he is" OR "she is") -you -apply All you need is a skill, a found phrase and a job title Sprinkle natural language magic like "he is" Add a filter like -you Try variations using these other skills, phrases and titles:

skills: "local tax", "international tax", "global tax" and "corporate tax"

phrases: "foreign subsidiaries", "subpart f" and "due diligence" titles: "tax associate", "tax counsel", "tax manager" and "tax

director"

© 1998-2016 Shally Steckerl

Deep, Deep, DEEP, WebMillionshort.com Captions

("l. to r." OR "l to r" OR "left to right" OR "r. to l." OR "r to l" OR "right to left" OR "back row:" OR "clockwise from")

The 3+ name method Eg. "shally steckerl" "glenn gutmacher" "conni ladouceur"

Google I.work|worked.for|at|on|with (company OR job title OR jargon) "I|I'm work|worked|working for|at|on|with" KPMG

Talkwalker Alerts http://www.talkwalker.com/en/alerts

© 1998-2016 Shally Steckerl

You Found Them Now What? Best candidates are busy, no time to get back to you Give up easy and they’ll know your call wasn’t

important Use the 1-2-3 Approach (email, voicemail, social or text) Repeat three times Wait a few days and repeat again (4th time) Wait another few days and repeat one last time (5th time)

Do the “last ditch” (6th time) then move on Last Ditch: “I thought I’d give it one last shot. After today I

won’t be trying anymore but this is important…” You’ll be amazed at how many candidates respond

© 1998-2016 Shally Steckerl

The 1-2-3 Approach

Day 1: Email• Brief and

compelling• NON-soliciting• Focus on

networking• Don’t “talk about

an opportunity” • Can it be safely

sent to customers and partners?

• Min. 30% response w/in 24 hrs

Day 2: Voicemail• “Hi, this is [first

name] trying to get in touch with you. I sent you an email yesterday with my contact information. Please call me back at ….”

• How you carry yourself matters

• Practice confident tone

• Aim for 30% response rate

Day 2: SM or another email after your call• “I left you a

message and wanted to make sure you had my contact information. Please call me back at…”

• Aim for 20% response rate

This combination is very effective, with up to an 80% response rate for passive prospects.

© 1998-2016 Shally Steckerl

Magic Outreach Template Hi {first name}, based on research I conducted it appeared you may be knowledgeable in the area of {area} and {area} so I was prompted to look you up on LinkedIn and indeed found it to be true. I thought you may be someone who might be able to help me if I asked nicely.

I was hoping you might be able to suggest whom I could talk to about {function} positions that we have open in our {group/division}. I'm particularly interested in having our recruiters talk with {job title}. I have recently just started working with this sector {or in this industry, area, or geography, or with this hiring manager} so my network of senior contacts is pretty small at the moment. As you know senior individuals prefer to use their professional network to get to senior positions.

Hope you can help at least point me in the right direction?

© 1998-2016 Shally Steckerl

Saw the Movie? Read the Book!

ISBN-13: 978-1928734796

“… a wonderful book that demystifies the recruitment process and breaks it down into an easy to understand combination of specific steps and strategies. […] A "must have" for anyone responsible for recruiting in their organization.”

Steve Miranda, MD Cornell University Center for Advanced Human Resource Studies and former SHRM CHRO

The most extensive coverage of talent sourcing and recruiting, and the only book in the industry serving as a college level textbook covering the entire spectrum from beginning to end as a whole subject matter.

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