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Lisa JonesLisaMariJones0333 987 [email protected]
Content Plans which do not cause Discontent
I can’t track ROI
Leads I pass over magically
disappear
My recruiters won’t engage
with my content
My recruiters don’t think marketing is
their job
My CRM is useless to
me
Getting content from them – like blood from
a stone!
Candidate shortage?
There’s an interestedcandidate shortage…
Contentshortage?
There’s a relevant content
shortage…
ROI – not just about £$€Time
ContentEmotion
ClicksCommunityCash
Content plans can cause discontentTime
Content
Emotion
Clicks
Community
Cash
A content strategy or just a content plan?
4 Content Quick Wins to Prevent Discontent
