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This is the presentation Jared Ranere of Outside.in gave at the RETechSouth conference in Atlanta, GA on March 26, 2010. It explains what Outside.in does and several ways real estate professionals can utilize its tools.
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March 26, 2010
ForRealEstate
@outsidein@jaredran
outside.in
• WhoWeAre
• WhatWeBelieve&WhatWeDo
• WhatYouCanDo
WhoWeAre
Localmediaischanging.
5
Today,everyoneisapublisher.
6
Theoldguardischanging
7
GeFngeasiertobuylocaladsonline.
Newmodelsareemerging.
Photographbyrmaspero
Ecosystem
Photograph by Ecstaticist
Publishers
Photograph by Max Klingensmith
AdverJsers
Consumers
Bloggers
Outside.in&You
WhatDoWeDo?
What We Do
NewsSites
LocalBloggers
TwiNerData
Sources
OrganizebyNeighborhoodGeoTagTopicTag
KeywordTag
OurNetwork
WhatYouCanDo:
Push&Pull
Push
Outside.inforBloggers(outside.in/geotoolkit)
OurNetwork
Pull
Outside.in(hNp://outside.in)
Outside.inforPublishers(OIP)
hNp://publishers.outside.in
ChooseYourSources
NeighborhoodNewsForYourSite
Maps
NeighborhoodPortal
Outside.inforRealEstate:
SubmitYourFeed:FREE
OIP:Ad‐Supportedor
$100/month