LawLabGUIDELINES

Brand standards

Brand standards

BRAND STATEMENT WHAT DOES LAWLAB STAND FOR?

LAWLAB DESIGN PRINCIPLES THE 6 COMMANDMENTS

LOGO BRANDING

TYPOGRAPHY

COLORS

MATERIALS

What doesLawLab

Stand for?

Brand standards

TheDesign commandments

For everything that we do

Brand standards

IconicSimple

POwerfulBrand standards

Always from within the context

Brand standards

OwnableColors

Brand standards

Juxstaposion

FOR US IS TRADITION VS INNOVATIONCONTRAST IS KEY.

Brand standards

INNOVATION & TECHNOLOGY

comes into the game and we create the contrast

That’s when

Brand standards

Logo Branding

Brand identity elements

Color applications

Appropriate applications

Typography

COlor

Be Brilliant

Be powerful

Color Guide

THank youLawLab