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To make apartment living better for everyone by empowering residents and management to turn their
housing complex into a sustainable, thriving community of neighbors.Th
e M
issi
on
Over 50% of multifam residents do not have a resident portal
Resident portals can reduce resident turnover by 60%
The
Prob
lem
For management:
Communicate with residents Collect rentImproves resident retentionImproves resident acquisitionProvides sense of communitySustainableOpportunity for ancillary income
Using a resident portal can reduce resident turnover by 60%Solu
tion
For residents:
Easily communicate with management Receive package delivery updates and make maintenance requests Communicate with other residents in a simple, non-invasive mannerBuy/sell, rent and provide/request services from their private community Book facility rentals online RSVP to community eventsPay rent online
Residents have a 25% higher chance of re-signing a lease if they have 1 friend on the property
Solu
tion
Create resident portal
Fast: Up and running in 5 minutes
Free: No friction on the front end
Friendly: Easy to use, easy to manage
The
Prod
uct
Facebook resale groups Neighborhood social network
Already over $10B in total merchandise value
40 million new classified posts per month
Mar
ket
Valid
atio
n
Business Model
$750M
Gross value transactions
x10%
Service fee per transactions
$75M
Revenue2017-2020
Beta
Launched May 2016 U.S. MilitaryActive on 15 bases is U.S.12 Ambassadors on ground marketingConducting paid transactions daily
MultiFam residential housing
38 million residents43% increase in multiform 2012-201434% increase in construction 201592% built for rentals
Over half have no Property Management System
Mar
ket E
xpan
sion
Demographics - Building for millennials
Millennials largest and most diverse population in history
Renting longer than prior generation
Drawn to large urban areas-following the jobs
93% want to pay rent on line
Prefer to rent, borrow or buy used
The number one factor in a resident’s perception of value is the “Sense of Community”
Who
is R
entin
g
How will BorrowShare own this market
Direct marketing through operatorsEvents Multiple speaking engagements in 2017
Direct sales (Have engaged market lead +2 OS)Social mediaPartnerships
• Consultants• NMHC• California Apartment assoc.
Direct coop mailing
Mar
ket A
dopt
ion
Competitive advantage
For Management
Cost effectiveEfficient Fast and scalableIntegrates with existing systems
For Residents
Community builderFull service marketplace PrivatePay rent, communicate with management
Domenic Merenda First 40 at Google
Led teams developing Python (Google search)Several valley start-ups and successful exits
Noah ShawAcademy of Arts University
Director social media and marketing, Tog and Porter (Fashion Tech)
Bruce YoxsimerFounded GetThere in 1995
First airline ticket ever booked on the webIPO 1999
Acquired by SABRE 2000- $760M
The Team
BorrowShare is raising $1M
Provides 18 months of runway and achieves:
1000
Apartment Communities Positive Revenue250,000 Users
250K $43M
Contact infoBorrowShare236 Santa Cruz Ave
Los Gatos CA 95030
tel. 831 295-4893 email [email protected]