Publication strategies (2014)

Why to publishWhat type of publications

What to publishWhere to publishWhat structure

Recommendations

Publication Strategies

Alex Helle Manuel Herranz

Pangeanic - BI-Europe

EXPERT Summer School, 2014

A. Helle, M. Herranz Publication Strategies

http://www.pangeanic.com/



Recommendations

Outline

1 Why to publish

2 What type of publications

3 What to publish

4 Where to publishAcademic publicationsIndustrial publications

5 What structure

6 RecommendationsWriting recommendationsLatex vs WordPublication recommendationsIntellectual property recommendations




Recommendations

Why to publish

Academic goals

Industrial goals




Recommendations

Academic goals

Feedback and constructive criticism from peers, experts andscholars

New perspectives, di�erent angles, new ideas: incorporate intoyour researchThe peer-review system works to re�ne & progress knowledge

Build your publications list

Increases your reputation as a researcherAssists with job-hunting or promotion within academiaAdds weight to value propositionsProvides evidence of a track record in publishing

Build a network of contacts

May lead to collaboration opportunities




Recommendations

Industrial goals

Feedback and constructive criticism

Commercial visibility

Build your publications list

Increases your reputation as a companyAdds weight to value propositionsProvides evidence of a track record in publishingContent is King

Collaboration opportunities

Increase positioning versus competitors




Recommendations

Types

Thesis

little pressure on spacedefensive form of writing

Journal articles

highly organized and concisetight space limitations

Working papers

written more quicklyless �nishing-o� e�ortpreliminary paper to share ideas about a topic or get feedbackbasis of related worksgrey literature




Recommendations

Types (2)

Conference papers

written more quicklyrequire shorter papers than journal papersSubtypes:

Paper with RespondentPanel PresentationRoundtableWorkshopPoster/Poster Talk/Poster Presentation/Poster Discussion

Textbooks or other teaching materials

extensive explanationsreinforced with examples

Material which is intended for a multidisciplinary audience

simple explanations




Recommendations

What to publish

Try to generate several articles from the most importantchapters of your thesis

Redouble e�ort if you have a solid hit in one area

Diversify research topics for possible publication

It's risky to continue publishing in the same area without clearevidence of success

Don't put two good ideas in one paper, separate them intotwo papers

Collaborate with a colleague or fellow researcher, �nd a topicand begin a series of focused investigations




Recommendations

Academic publicationsIndustrial publications

Where to publish

It's important how much you publish, but much moreimportant where you publish or the channel you use

Your work gets the attention it deserves if the journal,conference, magazine... has a good reputation

Industrial publications are di�erent to academic publications




Recommendations


Outline

1 Why to publish


3 What to publish


5 What structure





Recommendations


Academic publications

Journal and conference rankings in http://core.edu.au

Computational Linguistics conferences:

ACL - A*EACL - ACOLING - A

Machine Translation conferences:

AMTA - BEAMT - BMT SUMMIT - B

Computational linguistics journals:

Computational Linguistics - A*




Recommendations


Outline

1 Why to publish


3 What to publish


5 What structure





Recommendations


Industrial publications

Industrial / Commercial Magazines

Commercial visibilityE.g.: Pangeanic's publications in Multilingual are an exampleof technology publications in a commercial /industry magazineand its use and distribution:http://www.pangeanic.com/news/diy-machine-translation-article-�ashback-proves-technological-maturity-level/


http://www.pangeanic.com/news/diy-machine-translation-article-flashback-proves-technological-maturity-level/

http://www.pangeanic.com/news/diy-machine-translation-article-flashback-proves-technological-maturity-level/



Recommendations


E.g.: Industrial industrial magazine




Recommendations


Industrial publications (2)

Journal papers / Conference papers

Present new resultsRelevantAcademic valueLittle commercial applicabilityAdd weight and depth to pro�leE.g.:

AAMT - an example of distribution is to use academicpublications in your company's web and then distributethough social media (e.g.)AMTA - getting a publication in an academic/regionalassociation can also bring bene�ts if your breakthrough provesa new height or con�rms that academic research has industrialpotential/applications (e.g.)


http://www.pangeanic.com/news/diy-machine-translation-aamt/

http://www.euromatrixplus.net/moses-decoder/



Recommendations


Industrial publications (3)

Industry events

Commercial visibilityDirect contact with the clientsE.g.:TAUS, TEKOM, GALA, ELIA, LOCWORLD

Social distribution

Twitter, Facebook, Google+ and LinkedInApplies to all 3 aboveIf content is not distributed, it does not existDi�erent strategies according to type of content

The more content behind a pro�le, the more weight

More quality content means more future clients




Recommendations

Basic structure

Title and abstractIntroduction

the problem, the current status, the proposed solution, theoutline

State of the artThe proposed solution or method

discussion of the research design and methodology of theresearch

Results, data analysis and comparison with competingapproachesLimitations and future work

interpretation of key �ndingsdiscussion of future applications and research

ReferencesA. Helle, M. Herranz Publication Strategies



Recommendations

Writing recommendationsLatex vs WordPublication recommendationsIntellectual property recommendations

Outline

1 Why to publish


3 What to publish


5 What structure





Recommendations


Writing recommendations

Search Internet to see if others have written papers on thesame or similar subjects

Avoid writing comments on other papers

Do not correct small errors others make

Avoid grammatical errors and spelling errors

Comply with font size and page limit requirements

Write your papers/presentations in Latex (TexMaker, Lyx...)to create professional results

Use publicly available datasets




Recommendations


Outline

1 Why to publish


3 What to publish


5 What structure





Recommendations


Latex vs Word

Latex

Advantages:

Mathematical notionsConsistent handling of references and bibliographySeparation of content and styleTables and illustrationsLayout is automatic

Disadvantages:

Fairly steep learning curveCollaborators unfamiliar with LATEX will have di�cultyreviewing your manuscriptsMany features require libraries




Recommendations


Latex vs Word (2)

Word

Advantages

Minimal learning curveWYSIWYGCompatibilityCollaborative editingEasier spell check

Disadvantages

Layout can be a real bear to get correctMathematical notions are di�cult, slow, and often uglyHandling of references and bibliography is di�cult




Recommendations


Outline

1 Why to publish


3 What to publish


5 What structure





Recommendations


Publication recommendations

Journal articles are preferred

Work jointly with your advisor to help market your papers

Do not distribute unpublished papers to strangers (at bigconferences)

Present your papers at conferences, you may get surprisinglygood valuable feedback

Way to become familiar with others working in the same area

Di�erent Journals tend to prefer di�erent styles of writing,therefore, mimic the writing style of papers published in yourtarget Journal




Recommendations


Outline

1 Why to publish


3 What to publish


5 What structure





Recommendations


Intellectual property recommendations

Innovations and inventions can generally be protected in one ofthree ways

By obtaining a patentMaintain secrecyDefensive publication

Researchers should be aware that publishing results prior to�ling a patent application may mean the results cannot beprotected or commercialized at a later date

Be careful during collaboration with other companies




Recommendations


End

Questions?


Presentations & Public Speaking

Publication strategies (2014)