RAY.FI RESPONSIBILITY FEATURESPAF Responsible Gaming Summit 29.9.2015

74,6 %

12,2 %

7,7 %

3,6 %1,8 %

0,2 %

Gaming locations 579,4

RAY arcades 94,6

Digital channels 59,5

Casino Helsinki 27,7

Casino games in restaurants 13,5

Sales and rent 1,7

TOTAL 776,4

Gaming revenueIN 2014 (MEUR)

2

STATE OF FINLAND ORDERED NATIONAL ONLINE CASINO • Best possible responsible gaming tools and methods = safe form of online

gaming

• Consumption to abroad needed to be minimalized -> domestic solution available in order to channel players losses back to Finland

• RAY.fi – 24 / 7 / 365 Finnish online gaming service for Finnish consumers

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WWW.RAY.FI• Opened 29th of November 2010

• More than 150 games• Slots• Table games• Poker

• Operates 24 / 7

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IDENTIFICATION, VERIFICATION, AUTHENTICATION

• Customer Identification• Registration only by using personal e-banking credentials (TUPAS)• One gaming account / Finnish banking account / one customer = GUARENTEED!

• Customer Verification• Up-to-date and real-time data from National Public Register with (TUPAS) • Verification of age, home address and status of custody

• Customer Authentication• Weekly update / checking = all changes in addresses, custody and other reqs’ set to the

customership

• The Supervising authority has direct access to Gaming and Drawing data• f. eg. responsible gaming related data & statistics is an issue every third month when RAY

and regulator hold monthly meeting

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MANDATORY FEATURES SET BY THE REGULATOR

1. Daily loss limit

2. Monthly loss limit

3. Max. amount of euros at gaming account 5 000 €

4. Maximum daily loss, both slots machines –category and table games against house –category, is 500 € / category

5. Transfers from bank account to gaming account cannot be made between midnight and 6 am

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RESPONSIBLE GAMING AND PREVENTING PROBLEM GAMBLING - UNIQUE SOLUTIONS• No registration bonuses, no deposit bonuses, no activation bonuses

• No rewarding based on gaming volume

• During registration process player needs to set both daily and monthly loss limits – limits covers all gaming at www.ray.fi

• Co-operation with national helpline for problem gamblers, Peluuri, after player activates self exclusion

• In every game possibility to activate short gaming ban covering all gaming = panic button

• Payments using credit cards forbidden

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GAMES & STANDARD SOLUTIONSGAMES

• No autoplay• Player can not adjust speed of the

game• Maximum stakes are lower level than

other online casinos.• Time is visible all the time = server

time hardcoded in every game screen• Following themes forbidden: violence,

alcohol and sex

STANDARD SOLUTIONS

• Self exclusions• Session timer (voluntary tool -> only 1,3

% of registered customers has now activated tool)

• Comprehensive information about games

• Updated info about responsible gaming and treatment possibilities

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TECHNOLOGICAL INNOVATION #1= PANIC BUTTON = INSTANT SHORT SELF-EXCLUSION

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INNOVATION #2WHEN PLAYER ACTIVATES ANY SELFEXCLUSION…

• End of March 2012 RAY launched a new voluntary tool. After activation of any selfexclusion, RAY offers automatically:

• Player can request a phone call. Call is made as soon as possible by national problem gambling helpline, Peluuri

• Player can request a material package to players email. Content created in co-operation between RAY and Peluuri

= help & self help material exactly when needed

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THANK YOUHannu Rinkinen

Manager Corporate Social Responsibilityhannu.rinkinen@ray.fi

+358 400 526 831