Upload
sepehr-arefmanesh
View
200
Download
1
Embed Size (px)
Citation preview
University of Tehran
Faculty of World Studies
UK Media and Press, Fall 92
Dr. Shokrkhah
Sepehr Arefmanesh
1. Introduction• Music Industry• Music & Media• New Media• UK Music Media
Lasswell Formula• Communicators• The message• Audience/ Fans• Feedback2
Lasswell Formula• Communicators• The message• Audience/ Fans• Feedback
MusicIndustry
• Increase in the value of the digitalmarket (2004- 2012)1000%
• The money paid by media groupsfor lobbying ( opensecrets.org)$1,137,803,605
• Total global revenue of all thesectors in 2012 ( e-marketer)$67.4 billions
• Tracks licensed by recordingcompanies13 millions
Members
RecordLabels
Producers
Artists
Studios
Publishers
Engineers
OnlineStores
Lawyers
TalentManagers
Media (Broadcastin
g ,Journalism)
Distribution
BROADCASTINGRefers to the broadcast media:radio, television, and the Internet,which are vital to thedissemination of music, especiallyin recordedform.
Music & Media
Traditional MusicMedia in UK
TV
Awards
Magazines
Charts
Radios
New Media
What
Lasswell Model
What arethe effects?
Lasswell Model
•AIM – Association of Independent Music•BASCA – British Academy of Sognwriters,Composers and Authors•BPI – British Phonographic Industry•MMF – Music Managers’ Federation•MPA – Music Publishers’ Association•MPG – Music Producers’ Guild•MU – Musicians’ Union•PPL – Phonographic Performance Ltd•PRS for Music
BPI represents the UK’s recorded music industry,which is one of the most exciting and thriving musicsectors in the world. British artists account for one ineight albums purchased by fans around the globe.
As a trade body, we champion the interests of ourmembership which includes more than 300independent music companies and the UK’s majorrecord companies – Universal Music, Sony Music,and Warner Music. Together, BPI’s members accountfor 85% of all music sold in the UK.
BPI organizes the BRIT Awards showand the Classic BRIT Awards show.
Amediaconglomerate,mediagroup ormediainstitutionis a company that owns large numbersof companies in various mass media .Media conglomerates strive for policiesthat facilitate their control of themarkets around the world
Universal MusicGroup
SonyEntertainmentsWarner
IndependentRecord Lables
•AIM – Association of Independent Music•BASCA – British Academy of Sognwriters,Composers and Authors•BPI – British Phonographic Industry•MMF – Music Managers’ Federation•MPA – Music Publishers’ Association•MPG – Music Producers’ Guild•MU – Musicians’ Union•PPL – Phonographic Performance Ltd•PRS for Music
BPI represents the UK’s recorded music industry,which is one of the most exciting and thriving musicsectors in the world. British artists account for one ineight albums purchased by fans around the globe.
As a trade body, we champion the interests of ourmembership which includes more than 300independent music companies and the UK’s majorrecord companies – Universal Music, Sony Music,and Warner Music. Together, BPI’s members accountfor 85% of all music sold in the UK.
BPI organizes the BRIT Awards showand the Classic BRIT Awards show.
•Copyright extension on sound recordings in EU/ UK(previously in USA)•Live Music Act (2012)•Setting up of reviews and commissions•Mergers of Sony BMG, Live Nation / Ticketmaster etc•Government support for music industries•Opportunities for access to ministers/ officials
Grainge has been influential in UniversalMusic Group's international digital expansionby pioneering distribution models with awide range of technology partners,including Apple, Spotify, BSkyB, VirginMedia, Vodafone and 19 EntertainmentGrainge is a Trustee of The American Friendsof The Royal Foundation of The Duke andDuchess of Cambridge and Prince Harry.
Doug MorrisCEO – Sony Entertainments
MTV –VH1 -VivaSumner Murray Redstone (born Sumner Murray Rothstein;
May 27, 1923) is media magnate. He is the majorityowner and Chairman of the Board of the National
Amusements theater chain. Through National Amusements, SumnerRedstone and his family are majority owners of CBS
Corporation and Viacom (itself the parent company of MTVNetworks, BET
Grainge has been influential in UniversalMusic Group's international digital expansionby pioneering distribution models with awide range of technology partners,including Apple, Spotify, BSkyB, VirginMedia, Vodafone and 19 EntertainmentGrainge is a Trustee of The American Friendsof The Royal Foundation of The Duke andDuchess of Cambridge and Prince Harry.
Doug MorrisCEO – Sony Entertainments
Hegemony has been utilized to examine themanner in which song lyrics and music videosunderpin dominant conceptions of gender,sexuality, and ethnicity; to investigate thecultural symbolic challenge offered by youthubcultures to mainstream, dominant society;and, most significantly, to analyse the Anglo-American international dominance of themusic industry and its styles.
Censorship, where the marketeffectively acts as a censor. Thisincludes record companies’ decisionsnot to sign artists, or to fullysupport releases, because of theirperceived lack of commercialpotential; decisions by large retailoutlets not to stock less com-mercial or controversialartists/genres; linked to violent mediatexts
Censorship, where the marketeffectively acts as a censor. Thisincludes record companies’ decisionsnot to sign artists, or to fullysupport releases, because of theirperceived lack of commercialpotential; decisions by large retailoutlets not to stock less com-mercial or controversialartists/genres; linked to violent mediatexts
• “maintain a positive profile”• “managing business and
reputational risk the politicalprocess generates”
• “reliable insight and politicalintelligence about public policy”
• “developing effective briefingmaterials”
• “staging events, receptions andconferences”
• “input on all aspects of legislativeprocess and developing
Consumer
Fans,The youth subculture,Trends in pop CultureStudying the Audience:
• Mass media =mass audience
Passive
• American mediasociology
• Recipientanalysis
Consumer• Consideration of
both active andpassiveaudience
Modern view
sources
BooksPopular Music -Key Concepts ( Roy Shuker – Rutledge 2005)Music Business ( Richard Strasser –Routledge 2010)Manufacturing, Distribution & Promotion In The Music Industry by Chris BrophyLaw and Legal issues in music industry- Patrick Isherwood 2001Reports, Web and directories:http://www.bpi.co.ukDigital Music Report (IFPI, 2013) http://www.ifpi.orgwww.gov.uk/government/organisations/department-for-culture-media-sportwww.ukmusic.orgMusic Producers Guild UK (MPG) www.mpg.org.uk/www.musictank.co.ukRecording industry in numbers (IFPI, 2012)Music Weekhttp://www.musicradar.com
Reports, Web and directories:http://www.bpi.co.ukDigital Music Report (IFPI, 2013) http://www.ifpi.orgwww.gov.uk/government/organisations/department-for-culture-media-sportwww.ukmusic.orgMusic Producers Guild UK (MPG) www.mpg.org.uk/www.musictank.co.ukRecording industry in numbers (IFPI, 2012)Music Weekhttp://www.musicradar.com