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This presentation was given by Fundraising Standard Board's Samantha Wilson. The main focus was Self regulation: From the public's perspective. Find out more about NCVO: http://www.ncvo.org.uk/
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SELF-REGULATION: FROM THE PUBLICS
PERSPECTIVE
Sam WilsonMarketing & Policy ManagerFundraising Standards Board
Does the public trust you?
82% of donors trust the charities they support
72% of adults would have more trust in a charities fundraising if it was accountable to an independent regulatory body
Source: TNS OnLineBus, February 2012.
Trust
faith• Accountable• Show good judgement• Good service quality
Does the public have confidence in you?
56% of adults would not want to support a charity if it’s fundraising wasn’t regulated
Source: TNS OnLineBus, February 2012.
Confidence
fact• Regulated & monitored• Have system of redress• Follow a code of
conduct
Source: Schlesinger et al (2004); Sargeant & Lee (2002, 2004); Study Fundraising (Adrian Sargeant)
Self-regulation
What does it mean for your supporters?
You’re accountable for your fundraisingAnnual submission of a complaints returnIndependent FRSB auditing & compliance checks
You’ve got a proper process in place to deal with things if they do go wrong
Plus there’s an independent body that they can turn to It shows you care what they think
An opportunity to engageAn opportunity to learn & improve
You’re following industry codes of practiceMakes it less likely that things will go wrong
Fundraising Standards Board
(FRSB)
Self-regulator for charity fundraising
Institute of Fundraising (IoF)
Sets the standards against which the FRSB
regulates
Professional development &
training
Fundraising complaints
Consumer feedback
passed to IoF
Improved standards
Audit /compliance
referrals
Fundraising Organisations
Submission of annual
complaints return
Audit compliance to IoF Code
FRSB Board Adjudication findings
Self-regulation public info flow
The public’s feedback
Public feedback