CulturalChangesAO1‑‑ Print

Introduction

TherehavebeenalotofdifferentchangesinBritishcultureoverthedifferentyearsandalsohowdifferentnewspapersprotraythisandalsowheteeritisinapositivewayoranegativeway.ThethreenewspaperswhichIwillbeanalysingareTheSun,TheMetroandTheTimes.

TheSun

In1963anditisadailynationalnewspaperwhichisatabloid.ItispublishedintheUnitedKingdom.ItisownedbytheNewsCorporation,RupertMurdoch.ItisthetenthmostpopularnewspaperintheworldandthemostpopulardailynewspaperintheUnitedKingdom.TheSunaveragesadailycirculationofaround2,751,219copiesinJanuary2012.BetweenthemonthsofJulyandDecember2010itaveragesareadershipof7.6million.

TheSunhasbeeninvolvedinalotofdifferentcontroversiesandissuesthroughoutitshistory,forexampletheyfalselyaccusedEltonJohnofhavingsexwithrentboysandalsotheirissuestowardsmentalhealthpeopleandalsohomosexuals.

Thenewspaperalsocontainsavarietyofdifferentstoriessuchashardnews(terroristattacks,murders,politicalevents)andalsotheycontainsoftnews(celebritygossip,affairs).

TheSunhasamassaudienceandismainlyaimedatthemiddleclasses

TheTimes

TheTimesisaBritishnationalnewspaperwhichwasfirstpublishedunderthenameTheDailyUniversalRegister.TheTimesisalsoownedbyRupertMurdoch.TheTimesisthefirstnewspaperwhichhasthatnameanditalsoinspiredotherssuchasTheTimesofIndia(1838)andTheNewYorkTimes(1851).

TheTargetMarketAudienceforTheTimesistheupperclasses.ThereasonforthisisbecauseitmakesthemmoreinformedaboutwhatishappeningintheUnitedKingdomandalsotheworld.

OldEditionofTheSun

TheSun

WhatwasBritainlikebackthen?

Britainwasawhiteestablishmentsocietywithaverydistinctiveandlongstandingsocialclasssystem,includingalowerclass,middleclassandanupperclass(thearistocrocy).ThemajorityofthecountryweremonarchistsandpassionateandloyalfollowersoftheRoyalfamily.ThestoryofCharlesandLadyLenoraonthefrontpagereflectsthisintereststhenewsoftheroyalfamilyandthepapersofthetimegivetheirimportantfrontpages.

NewEditionoftheSun

Whatarethenewspapersarelikenow?

Thepapersnowhoweveraremorecelebrityfocues.Forinstanceinthenewspaperontherightithaspicturesofcelebritiesandtheydon'treallyfocusontheroyalfamily.ThepictureofPaulGascoigneandPixieLottwhoarecelebritiesshowsthis.

HowhastheSunchangedculturally?

TheSunnewspaperhaschangesculturallybecausenowtheyhavedifferentheadlinesandalsofeaturepeoplefromallovertheworld.ForexampleintheoldeditionoftheSuntheyhaveastoryaboutpoliticswhichishappeningatthattime.Alsotheydon'thaveanydifferentracesandtheonlypeopleinthepicturesarewhite.AlsointheneweditionoftheSuntheyhaveastoryaboutsomeonegettingkidnappedwhichmadeheadlinesallovertheworld.AlsoatthetoprightteyhaveapictureofZaynMalikformOneDirectionwhosfatherisfromPakistan.

OldEditionofTheTimes

NewEditionofTheTimes

HowhasTheTimeschangedculturally?

TheTimesnewspaperhaschangesculturallybecausenowtheyhaveimagesaboutthedifferentnewsandalsotheyhavedifferenttypesofnews.ForexampleintheoldedtionofTheTimesdoesn'thaveanycolourandalloftheinformationwasveryhardtoread.Intheneweditionhoweveritismucheasiertoreadandtheyhaveimagesofdifferenttypesofpeople.