Task 7

Brand Description

Kerrang is the world's biggest selling weekly music magazine and the original multi-platform youth brand for all rock genres. Kerrang delivers the hottest news, reviews, gig guides, exclusive features, posters, videos and more every week. In print, on TV, radio and online, Kerrang lives life loud for its army of dedicated, music loving fans.

Platforms

Kerrang Magazine Kerrang Radio Kerrang TV - Sky 368 , Virgin Media 342 www.kerrang.com Kerrang Awards Kerrang Tour

Audience Profile

Young, individually minded and passionate consumers, an audience defined by attitude, passion and loyalty.

Radio - 15-35 male bias.

CHOOSE)

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THE Q AWARDS 2011 - The next big thing shortlist announcement IN:DEMAND BREAKS NEW GROUND ON SCOTLAND’S MUSIC SCENE Radio City announce Rossie's 24 Hour Breakfast Classiccarsforsale.co.uk Joins Bauer Media’s Classic Car Brands The most spectacular Q Awards to date

About Bauer MediaBauer Media is a division of the Bauer Media Group, Europe’s largest privately owned publishing Group. The Group is a worldwide media empire offering over 300 magazines in 15 countries, as well as online, TV and radio stations.

Bauer Media joined the Bauer Media Group in January 2008 following acquisition of Emap plc’s consumer and specialist magazines, radio, TV, online and digital businesses. Collectively, the Group employs some 6,400 people.

Bauer Media is a multi-platform UK-based media Group consisting of many companies collected around two main divisions – Magazines and Radio - widely recognised and rewarded as being industry innovators.

Our business is built on influential media brands with millions of personal relationships with engaged readers and listeners. Our strategy is to connect audiences with excellent content through our broad multi-touch point brand platforms, wherever and whenever and however they want. Our wide portfolio of influential brands gives us advantages over pure play magazine or radio competitors.

Our magazine heritage stretches back to 1953 with the launch of Angling Times and the acquisition in 1956 of Motor Cycle News, both still iconic brands within our portfolio.

The seeds of the company’s radio business were planted in 1990 with the acquisition of London dance station Kiss FM (now called Kiss 100), followed by the acquisition of Liverpool's Radio City and later by TWC and the Metro Group. Then came the acquisition of Melody FM which was transformed into the market-leading Magic 105.4.

In 1994, the company bought a small magazine called For Him Magazine which is now the core of the best-selling international multi-platform brand FHM.

In 1996, we acquired digital music TV channel The Box, as a route into the small screen business, which has grown into Box Television, a seven channel joint venture TV business with Channel 4.

Continuing its history of magazine launches, Closer was launched in 2002 and Britain’s first weekly glossy, GRAZIA, was launched in 2005.

Today, Bauer Media spans over 80 influential brand names covering a diverse range of interests including heat – the must have weekly celebrity title, Parkers, MATCH!, CAR and Yours. For a full list our powerful brands, click here. 

Bauer Media is a sister company of H Bauer Publishing, publisher of the UK's biggest TV listings, Take a Break and Bella.

For magazine subscriptions please visit www.greatmagazines.co.uk

To find out more about the Bauer Media Group, please visit: www.bauermedia.com

To find out more about our sister company, H Bauer UK please visit: www.bauer.co.uk