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© 2002-2012 Nuance Communications, Inc. Al l r ights reserved.
ENTERPRISE SOLUTIONS1
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.2
Intelligent Mobile EngagementSimple, relevant interactions across all connected devices
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.3
The Mobile Value Proposition is Clear
Value
70%
of consumers
find SMS/MMS
messages
deliver
valuable,
relevant infoImmediacy
93%
of text
messages
are read
within 3
minutes of
receipt
Response
20x
Text messages
have huge
response rates
– 20x the rate
of email or
direct mail
Engagement
98%
Open rate for
text
messagesText
99%
of all mobile
phones can send
& receive text
messages.
Mobile Marketing expected to increase
to $71 billion in the U.S. and close to
$220 billion globally over the next 10
years.
Source ~ MMA 2014
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.4
The Impact of mobileMobile Messaging Drives Results, Increases Brand Loyalty
$400BBy 2015, mobile
marketing spend will
increase to $400
billion.
70%5s
Text messages are read on
average within five seconds.
8xSMS is more effective at
engaging customers than
other marketing channels.
98%of text messages are opened
compared to 12% of
Facebook posts being read.
Of people in the US
would like to receive
offers on their
mobile device.
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.5
Text Messaging is for EveryoneCell phone owners by age and usage in the U.S.
Source: Pew Research, January 2014
0%
20%
40%
60%
80%
100%
18-29 30-49 50-64 65+
98% 97%88%
74%
Cell phone users (US)96% of smartphone users regularly
send or receive text messages
- Ascision
98% of SMS communications in the
U.S. are opened and read.
- LogMyCalls Marketing
A typical user will respond to an email
in about 90 minutes, but respond to a
text message in about 90 seconds.- Responsive Presence
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.6
The Gravit8 Difference
Broadcast &
Brand DNA
Mobile
Experience
Superior
Technology
Relationship
Focused
Ideation &
Creation
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.7
End-to-End Mobile Marketing Platform
Mobile
Messaging
QR
CodesReporting/
AnalyticsSocial
Media
Mobile
Websites
Mobile
Video
Gravit8 Platform
Gravit8 delivers a broad range of mobile marketing services
Consumers
Apps
Brands
CONFIDENTIAL 2015 Gravi t8 Marketing., Inc. Al l r ights reserved.8
CaptureUser’s information securely
stored in the Gravit8 platform
(Phone #, email, personal info,
etc..)
Driving Consumer Engagement and Loyalty
AnalyzeAll campaigns from one
single interface:
• Mobile Marketing (Mobile
Web, SMS, QR codes,
etc)Re-Engage• Mobile coupons, QR codes & offers
• SMS VIP & Loyalty clubs
• MMS
• Location-based SMS