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MAKE YOUR BUSINESS MOBILE WITH SMILE !

Smile Mobile 2015

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Page 1: Smile Mobile 2015

MAKE YOUR BUSINESS MOBILE WITH SMILE !

Page 2: Smile Mobile 2015

2

WHO WE ARE ?

Page 3: Smile Mobile 2015

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SMILE – LEADING OPEN SOURCE INTEGRATOR

More than 20

More than 35

More than 50

YEARS EXPERIENCEIN OPEN SOURCE

PARTNERSIN OPEN SOURCE

MILLION EUROSIN TURNOVER IN 2014

800OPEN SOURCE

EXPERTS

25%INCREASE IN TURNOVER

PER YEAR

Page 4: Smile Mobile 2015

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18 AGENCIES

IN 9 COUNTRIES

Smile is increasing its

presence throughout

Europe

Page 5: Smile Mobile 2015

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OUR REFERENCES

70%OF CAC 40

COMPANIES HAVE TRUSTED US

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5 OFFERS TO YOUR BUSINESS

WEB

E-BUSINESS

BUSINESS MANAGEMENT

INFRASTRUCTURE

CUSTOM DEVELOPMENT

Site web Portal Mobile …

E-commerce PIM …

DMS & ECM Intranet ERP …

Cloud …

Cross-channel

Hosting

To obtain a solution for your specific

requirements and application

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WHAT DO WE DO FOR YOU ?

CONSULTINGFramework / Audits / Benchmark

DIGITALVisual identity / Ergonomics

Accessibility / Editorial

Strategy / Referencing

OUTSOURCINGOutsourcing / Hosting /

Maintenance / Support

TRAININGChange management

Intra and inter company training

ENGINEERINGConception / Development/

Configuration

A 360°

SERVICE FOR YOUR

PROJECTS

Page 8: Smile Mobile 2015

Smile & Mobile

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WHY DO YOU NEED THIS?

85% of Internet users use e-commerce sites to prepare an

in-store purchase

72% of Internet users want to find on the internet a product with

its price and location

50% of consumer research online before buying in stores

64% of consumers want, and try to touch the product

70% of online visits

convert store visits

40% of mobile users use

their smartphones in-store

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FOR YOUR PROJECT

ESTABLISH AN OMNICHANNEL STRATEGY

Web presence

Online / Offline

Bridge

Point of sale

Seller with tablet

Social Networks

• First contact with the brand

• Catalog Consultation

• Inventory check

• Location of outlets

• Personalized offer

• Promotions

• Order

• Loyalty program

• Digital in-store

• Store terminals

• POS software

•Sales Force

tablet connected

• Sharing

• Reviews

• Buzz

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SMILE MOBILE

Integration

Mobile

Strategy

BenchmarkAnalysis and

Consultancy

Development

Maintenance

Multichannel

content

management

Mobile

commerce

Ergonomics

Design

The Digital Agency a cross expertise at your service

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SMILE MOBILE

They have chosen us for our expertise

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SMILE MOBILE

Different challenges for each customer

Requirements and priorities

Security

Retention

Loyalty

Products

Services

Conversion

Brand

Trades

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DIFFERENT APPROACHES

Page 15: Smile Mobile 2015

Multitude of possible approaches

Web Webapp Application

Site web

responsiveDedicated

website

Webapp

mobile

Webapp

package

Other cross-

platformNative

SMILE MOBILE

What is the right technology for your needs?

Page 16: Smile Mobile 2015

Mobile site or app?

SMILE MOBILE

Meet a specific and urgent

requestSimplifying life or offer a useful

service and / or very well made

Conquest

Installation application Application

Loyalty

... Ideally both!

Site Mobile

Page 17: Smile Mobile 2015

Site mobile Application « native »

How users will

find you

How users will

come back to you

Features

Web, information, page by page, content,

transactions, payment by credit card, touch

interface

Same as site mobile + no page loads,

Premium look and feel, payment in-app.,

Geolocation, contacts, buzzer, camera,

notifications, full offline mode

Means SEOSite Web / URL known

Brand awareness

Classification

Consistency

Tops !

Quick Reply

www.google.com

+

SMILE MOBILE

In outline

= =

Page 18: Smile Mobile 2015

SMILE MOBILE

iOS + Android = 90% market share

What OS priority?

Ideally both !Source: http://gs.statcounter.com/

Page 19: Smile Mobile 2015

1.3 Million apps.

1 Bug and it's over.

12 seconds is enough

for user to know - reuse

the app or delete it.

It is important for App to be

well designed and robust

SMILE MOBILE

Ensure that your app is up to the other

Page 20: Smile Mobile 2015

Design + Ergonomics (qualified experts and fundamental approaches )

Code audit by the Technical Department

We will be the first users of your apps…

…. and we are very exacting

SMILE MOBILE

To help you overcome these risks:

Page 21: Smile Mobile 2015

Distribution by stores

Content management

backoffice

(CMS, e-commerce,

portal)

Web

serv

ices

Mobile

features

Your Project

Packaging and specific

developments by OS

Integration of web-services

Specific development

"mobile"

Design + Ergonomics

SMILE WILL TAKE CARE OF EVERYTHING

SMILE MOBILE

To help you overcome these risks

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OUR REFERENCES

FOR MOBILE APPS

Page 23: Smile Mobile 2015

E-commerce mobile websites

• Strong UX/UI

• Based on an existing Magentoe-commerce website

• Developed a common base used for all of the group’sbrands

• ~10 brands

Home page

Product lists

Product details

Purchase tunnel

Cart

Account

Store locator

GROUPE VIVARTE

Key features

Page 24: Smile Mobile 2015

GROUP VFC

E-commerce mobile

websites

Ergonomic and functionalOn the basis of the existing e-commerce site with MagentoBuilding a common foundation duplicated and personalized to the needs of each brand Kipling, Eastpak, 7 for all mankind

Home page Products list Product Pages Shopping Cart Account Tunnel purchase Store locator

Key features

Page 25: Smile Mobile 2015

• Ergonomics and graphic design

• Create an HTML/CSS/JS webapp using Angular JS framework

• Responsive design and designed for tablets and smarphones

• Connected to the right EzPublish base using specificwebservices

• Offline synchronisation

• Tags and online metrics

News feed

Headline news on home page

Manage Freemium accounts

In-app purchase

Share on social networks

Dynamic font size

Offline synch’

Login, register

Native App for iOS

HTML5 mobile and tablet

LA CROIX

Key features

Page 26: Smile Mobile 2015

VISA INF IN I TE Native iOS and Android App

Full website update

• Full Responsive Design

• Manage level of users

• Native app for iOS and Android

• Use of PREDIGGO to display customized offers to each user

Authentification via token

High security levels

Access banks’ CRM via webservices

Make reservations through app

High end UX / UI for high end target users

Key features

Page 27: Smile Mobile 2015

AXA BANQUE

PROJECT

“REFRESH MOBILE”

Application for mobile and tablets

• Cross-plateform development for iOS, Android, Windows Phone and Blackberry

• UX et UI Conception (ergonomie et graphisme)

• Create an HTML/CSS/JS webappusing Angular JS framework

• Packaging with PhoneGap / Cordova

Authentification using virtual keys

Account / Operations / Transfer / Selfcare / History

Specific middleware to deal withthe interfaces

Key features

Page 28: Smile Mobile 2015

• Launching a new product

• Development of a Java

Middleware gathering SOAP

services using optimized REST /

JSON for mobile

Application mobile

SI Métier AXA Banque

SOAP

Middleware Java

REST/JSON

AXA BANQUE

PROJET SOON

Authentification, token of session

Security

Upload files

Professional workflow

Manage all Banking aspects

Java middleware for mobile app

Key features

Page 29: Smile Mobile 2015

Dedicated mobile website

• Created a backoffice tool to

manage various

• Dynamic frontend able to create customized maps from

the methods and options chosen in the backoffice

• Developed a frontenddedicated to mobile usage and integrated to m.total.fr

• Use of requests and dynamicfilters based on the cartrography tool

Geolocation Advanced search Dynamic filters Customized Google Maps

TOTALC A R T O G R A P H I E

E T P O R T A G E M O B I L E

Key features

Page 30: Smile Mobile 2015

KRYS MOBILE

Full mobile website

Store Locator

Orders

Contact

Newsfeed

Key features

Dedicated mobile website

Page 31: Smile Mobile 2015

CANSON

L A T R I B U D E S A R T I S T E S

Based on a Liferay structure

Dedicated mobile website

Key features

Dedicated mobile website

Authentification

Seach and gallery view

Upload photos

Business cards and QR Codes

Page 32: Smile Mobile 2015

EV IAN

CHAMPIONSHIP

Full responsive design

• Website for 2013 golf championship

• Full responsive design

• Marketing purpose : promotebefore, during after the event

• Inform in real time about scores, practical infos of the championship…

• Webstore for goodies

Frequently updated

Marketing purpose

Results and last minute feed

Fast processing of pictures

Key features

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MOBILIZE. NOW.Put Your Store in the Customer’s Hands

Page 34: Smile Mobile 2015

CONTACT US

Interested in us and our services? We are waiting for your questions.Please contact us:

SMILE UKRAINE

Address: 45/2 Pushkinska str, of.32, Kyiv, 01004, Ukraine Tel.: + 38 (044) 498-30-28; E-mail: [email protected]

General information and presentations of our services can be found onwww.smile-magento.com

Page 35: Smile Mobile 2015