nMusic the Empowerment Process

THE EMPOWERMENT PROCESS

nMusic offers partners the power to possessand communicate their own music brandin order to contribute to what we call“The Empowerment Process”.

Brand Statement

NMUSIC COMPETITIVEADVANTAGES

Branding

Editorial Features

Personal ContentFeatures

OfflineFeatures

PlayerFeatures

TVFeatures

Business ModelStructure

1

2

3

4

5

6

7

BRANDING1

BRANDING

Your BRAND. Your STYLE. We offer Brand/Product value

with unique service functionalities,Custom-Made approaches andCross-Border services suitable

to Geo-Cultural specificities. Added value for both:

Partner and End-User.

White LabelPortugal - Telecom(Portugal)

Intigral - Telecom(Middle East)

Airtel - Telecom

THE EMPOWERMENT PROCESS / NMUSIC

EDITORIAL FEATURES2

From real people to peoplethat are for real.A specialised team withprofound knowledge in different music genres elaborate complete editorial playlists providing musicfor all moods and occasions.

CuratedPlaylists

New Releases Sections

Strong Editorial Content Highlights

Music for alloccasions

EDITORIAL FEATURES THE EMPOWERMENT PROCESS / NMUSIC

Your favourite personalitiesfrom multiple areas ofthe entertainment industryshare playlists withtheir favourite songs.

VIPPlaylist

Channels

Celebrities

Playlists

KELLY SLATER

KATE MOSS

QUENTIN TARANTINO


New ReleasesWe highlight the most important releases after a selective research regarding airplay, top charts, concerts, festivals and other relevant indicators enabling usto identify trends andbe a part of them.


Major containerfor all kind of content

related to a specific subject: Playlists; Albums; Songs;Live Streaming (radios);

Podcasts; Videoclips;Genre Navigation. Follow, share your

favourite channels andkeep yourself updated.

Channels


EDITORIAL FEATURES

We are the first service in the world combining anaudiovisual experience. Now engage a more immersivestreaming entertaining adventure!Besides audio users can enjoyfull HD videos of the artiststhey love.

VideoclipsSERVICE COMBINING

AN AUDIOVISUAL EXPERIENCE


Mainstream isn’t your thing. Browse and followthe genres you prefer.Access the latest releasesof your favourite genressubscribing and receivingnotifications of the most recentand updated contents.Adapt this tailor-made sectionaccording to your market needs.

Genres


Specially For You.With a unique algorithm technologynMusic is able to establisha profile of each user.According to what has been previously played in the servicethe platform recommendssimilar artists that match yourmusic taste and helps youdiscover new music.

Recommendations


PERSONAL CONTENT FEATURES3

It is possible to“keep your favourites”:

Monthly free mp3downloads.

Free mp3Downloads

PERSONAL CONTENT FEATURES THE EMPOWERMENT PROCESS / NMUSIC

PERSONAL CONTENT FEATURES

Easily access and keepyour favourite artists,

playlists, albums and songsorganised and synchronised

between all devices.

Favourites


Create playlistswithout limitations. Choose from a catalogue of 20M songs the ones that better suit your demands and share themwith your friends.

Playlists

PERSONAL CONTENT FEATURES THE EMPOWERMENT PROCESS / NMUSIC

OFFLINE FEATURES4

Access your music evenwithout an internet connection.Synchronise your offline listbetween different devices.On the plane, on the subway, on ANY occasion.

OfflineModeON THE GO

OFFLINE FEATURES THE EMPOWERMENT PROCESS / NMUSIC

Through a revolutionary multi platform system-Automatic Cache- never get caught off guard. Your listening history is available offlineto listen without any data expenses associated. Every song listened is automatically savedto offline mode.

History

OFFLINE FEATURES THE EMPOWERMENT PROCESS / NMUSIC

PLAYER FEATURES5

No advertisement. No limits.Play on demand;No imposed shuffle; Scrub;Rewind; Repeat and Skipas many times as you want.

PlayerPlay-On-Demand

Airplay

Rewind

Scrub

Skip

Shuffle

PLAYER FEATURES THE EMPOWERMENT PROCESS / NMUSIC

TV FEATURES6

Listen and see themusic you enjoy bestusing the mostcomfortable seatavailable at home. 1M videos arrangedby music genre or artistare available to explore.

Smart TVIPTV

TV FEATURES THE EMPOWERMENT PROCESS / NMUSIC

With TV being the center of entertainment at home, the music service allows friends and family to enjoy HD videos

and music with high quality audio. For a 360º experience synchronize favourite content with desktop and mobile devices.

Triple Play

Desktop TV Mobile

TV FEATURES THE EMPOWERMENT PROCESS / NMUSIC

BUSINESS MODEL STRUCTURE7

The natural evolution of musicacknowledges new featuresin streaming services such asvideo integration, playlists import,scrobbling with last.fm, social network integration, music recognition, etc.Combining both social andaudiovisual aspects enrich,in this way, the users experience.

Social Axis

Audiovisual Axis

Social

Video

PersonalizedContent

Radio

NMUSIC

BUSINESS MODEL BUILDING BLOCKS THE EMPOWERMENT PROCESS / NMUSIC

Our technology foreseesthe integration of socialand audiovisual featuresfor a better experience andmarket demand satisfaction.

Social

Video

PersonalizedContent

Radio

NMUSIC

BUSINESS MODEL BUILDING BLOCKS THE EMPOWERMENT PROCESS / NMUSIC

Business Model Flexibility

Select the business model(s) that better fit(s) your companies mission and overall brand preposition.

Choose one or more models and benefitfrom the best of all worlds!

PremiumStandard

FullPremium

Weekly all devices, including TV

Monthly all devices, including TV

Monthly 1 device

Daily 1 device

Weekly 1 device

BUSINESS MODEL FLEXIBILITY

Standalone Model

1


Bundle

Triple play subscription integratedwith other brand services

and no charge to the customer.(Unique music service asa high-end competitive

advantage).


Bundle

2


Freemium

Ad funded 1 devicewith QoS limitations.


Freemium

3


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