Gamification recipes foraward-winning mobile apps

If you’re looking for a win-win formula to gamifyyour mobile app here it is!

Making it clear: “Gamification — bringing game mechanics, game thinking and gameful design

into a non-gaming context”.

Step 1: Determine the problem you want to solve or the goal you are going to achieve and make sure that gamification will help you.

Step 2: Use gamification key elements to succeed.

Personification & Interactive learningwill keep the user involved at the first stage.

Motivation & Competitionwill keep him/her thrilled

Engagement & Achievementsprovide the customer with a dose of dopamine.

Building a communityis the way to create your own army

of “brand advocates”.

Step 3: Reach a compromise between simplicity& complexity.

Step 4: Make only several features of your app generally accessible. All the extra functionality should be unlocked via gamification driven engagement.

Step 5: Make social sharing a challenge –promise a reward or extra-status for it.

Step 6: Encourage competition among users. Allow them to challenge friends and share achievements.

Step 7: Grant users with rewards for inviting their friends to the app and set loyalty bonuses.

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