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Once Upon A Time…
Why Storytelling Is The Most PowerfulMarketing Tool Today
Once upon a time…
Let me tell you a story…
Remember when…
Then a revolution…
20 years later, life as we knew it changed forever…
February 4, 2004
What do consumers want?
How do we build that connection?
Our brains crave storytelling
How do we incorporate storytelling into our marketing?
What exactly is content marketing?
Content marketing is a marketing technique of creating and distributing relevant and valuable content to attract, acquire, and engage a clearly defined and understood target audience — with the objective of driving profitable customer action.
But wait!! There’s WOM!