2. WHAT A FRYING PAN CAN TEACH US ABOUT MARKETING AND SALES
Three simple household objects, that can help with marketing and
sales. www.itmarketingspecialist.com
3. THE FRYING PAN Key Messages: Prospects need nurture/cooking
before being sales ready Be patient, make sure the customer is
ready to buy Dont be disheartened if you have to wait for the sale
www.itmarketingspecialist.com
4. THE LIGHTBULB Key Messages: Dont expect your customers to
know how good you are Educate them Position yourself as the expert
in your field Share content and knowledge become the shining light
in your industry
5. THE DOOR STOP Key Messages: Put measures in place to protect
your customers and understand why they may leave you Engage and
create relationships with your current customers Dont just chase
new business Ask your customers what you do well? and what you
dont? www.itmarketingspecialist.com
6. Thanks for listening Contact me
[email protected] Telephone 07958 530109
www.itmarketingspecialist.com