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Get New Patients Online with Google AdWords Express

Using Google AdWords Express for Doctors

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This guide describes how to setup Google AdWords Express to attract new patients to your practice. Google AdWords express is a simplified version of Google AdWords. It's extremely useful for practices like dental offices, chiropractors, vision doctors, orthopedic surgeons, plastic surgeons and other practices that need to advertise online. Google AdWords express integrates into your existing Google Plus page. It can also send patients directly to your website. Call your Review Concierge to learn more about improving your reviews on Google+ so that your ads will have the maximum success for getting you new patients. 1-866-932-5888.

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Page 1: Using Google AdWords Express for Doctors

Get New Patients Onlinewith Google AdWords Express

Page 2: Using Google AdWords Express for Doctors

About Google AdWords Express

Google AdWords Express is one of the simplest, most effective tools for local business advertising.

Your ads will appear on Google search and maps for mobile and desktop.

Page 3: Using Google AdWords Express for Doctors

Benefits

1. You only pay when someone clicks

2. There is no minimum budget

3. Google is great at targeting patients in your local area

Page 4: Using Google AdWords Express for Doctors

How AdWords Express Works

Source: http://www.google.com/adwords/express/how-it-works.html

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2 ways to start

The Google Advertising team can setup your account. You can call them directly at 1-855-500-2762.

or

Do it yourself. The following slides show how.

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Go to this web address:https://www.google.com/business/placesforbusiness/

Click Sign in

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or

Select AdWords Express on either view

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Select your audience

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Create your ad

Send patients to your Google Plus page OR to your website

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Select your budget

The dark gray bar shows how much your competitors are spending on similar ads

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Make sure your first ad looks good

Click Next

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Finish by entering your credit card information.

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Redeeming an AdWords Coupon Code for Free Advertising Credits

If Google sent you an offer for free AdWords credits, you can redeem those credits by clicking on Billing

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Redeeming an AdWords Coupon Code for Free Advertising Credits

Click on More Actions > Apply a promotional code Enter your code & submit

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Building More Ads

Login to AdWords express and click Create New Ad

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Click here to pause, delete or activate a campaign

Turning Off Your Campaign

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In Conclusion

Google AdWords express is one of the most cost-efficient easy to use advertising platforms for medical practices.

The Google Advertising team can setup your account. You can call them directly at 1-855-500-2762.

Page 18: Using Google AdWords Express for Doctors

Better Google Plus Reviews

Improve your reviews on Google+

Call the Review Concierge at 1-866-932-5888