Work Cited

1. http://www.nielsen.com/us/en/insights/news/2015/and-the-award-for-most-engaged-viewer-goes-to.html

2. http://mashable.com/2013/10/11/millennials-online-videos/ 3. http://www.nielsen.com/us/en/insights/news/2014/building-time-shifted-audiences-does-s

ocial-tv-play-a-role.html

4. http://www.marketingcharts.com/television/are-young-people-watching-less-tv-24817/5. http://www.businessinsider.com/the-death-of-television-may-be-just-5-years-away-2011-126. http://informitv.com/2010/01/01/20-practical-predictions-for-the-next-10-years-in-television

/7. http

://www.statista.com/statistics/265773/market-share-of-the-most-popular-social-media-websites-in-the-us/

8. http://www.emarketer.com/Article/Tablet-Users-Surpass-1-Billion-Worldwide-2015/10118069. https

://www.ama.org/publications/eNewsletters/Marketing-News-Weekly/Pages/millennials-attention-devices.aspx

10. http://tvbythenumbers.zap2it.com/2015/01/08/study-streaming-devices-poised-to-dominate-viewing-preferences-as-7-in-10-tv-viewers-stream-programming/347845/

11. http://www.pewresearch.org/fact-tank/2015/01/16/this-year-millennials-will-overtake-baby-boomers/