SXSW INTERACTIVE 2016
People who say it cannot be done should not interrupt those who are doing it.
Chinese proverb quoted by Dirk Ahlborn, CEO Hyperloop Transportation Technologies
Crowdsourcing the Hyperloop
The new loyalty is participation. Rick Badgley, VP Retail, TomsCulture: The New Currency of Retail
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Future of technology is getting out
of the way and allowing it to
amplify humanities best traits.
Biz Stone, Co-Founder of Twitter, Medium, and JellyAccessing the Inaccessible: Evolving Search
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Having a company that asks people to let others into their house when theyre not there requires building a brand that
you really f@cking trust.
Marcela Sapone, Co-founder & CEO of Hello AlfredBuilding Influential Tech Brands
VR is existential for us. If we dont execute our strategy well and try new stuff we wont exist. We have to experiment.
Mark Thompson, President & CEO New York TimesNew York Times Reality Through VR-Tinted Glasses
The brain doesn't like complexity or ambiguity. In absence of data it will make up its own story.
Bren Brown, Founder & CEO, The Daring
Way and COURAGEworksDaring Greatly
Thinking that hiring more women will lower the bar is sexist. Thinking that hiring more minorities will lower the bar is racist.
Tracey Chou, Software Engineer, Pinterest Tech Diversity: Why Were Still Talking About It
The language of innovation sounds remarkably similar to the language of diets.
Regina Dugan, VP Engineering, Advanced Technology & Projects, Google
Making Epic Sh*t
Taking something that's second nature in one industry and applying it in another area is where it will be revolutionary.
Megan Smith, US Chief Technology Officer, White House Office Of Science And Technology Policy We the People: Using Tech to Solve the Big Challenges
Despair is an act of intellectual arrogance.
Bruce Sterling, AuthorSXSW Closing Remarks: Bruce Sterling
Publishing is more than just pushing out content, its about inspiring the customer to share and tell their own stories.
Kenny Mitchell, Senior Director of Consumer Engagement, GatoradeContent Now! Stop Advertising, Start Publishing
Autonomous cars will be autonomous when you ask them to go to work and they take you to the beach.
Jerry Kaplan, Futurist Robot Armageddon: AI, Jobs and Inequality
The route to sustained success is to make your customers rich. Dont extract value, circulate it.
Douglas Rushkoff, Author
Distributed: A New OS for the Digital Economy
"If you cant improve on silence, you probably shouldnt say anything at all.
Andy Puddicombe, Co-Founder, Headspace Inc
Why Happiness Is Hard and How to Make It Easier
Its easier to order a pizza than it is to perform the single most important task in a democracy: to select the person that will represent you
Barack Obama, President of the United State of AmericaPresident Barack Obama Keynote Conversation
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Everyone has in their pockets a movie studio and a distribution system.
JJ Abrams, Founder & President, Bad Robot Productions
The Eyes of Robots and Murderers
The problem with having a designer on your board is that youre afraid theyll ask a question.
John Maeda, Design Partner, KCPB
Design in Tech Report
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Doing good is good business.
It just makes sense!
Dani Lachowicz, Founder & CEO, Bloom + Grace
Social Good Business: Benefits, Barriers, Branding
We cant always influence someone's environment but wecaninfluence how people perceive, navigate and interact with it.
Chris Risdon, Lead Experience Designer, Adaptive Path Behavior Change as Value Proposition
THANK YOUThanks for taking the time to read our little bite out of SXSW!
If youd like to know more, or arrange a session to dive into the content and trends in more detail, then please email:
Sarah Aitken, CMO, Americas email@example.com
A special thanks to our contributing editors: Mike Navarrete, Director - Concise, New York Jordan Harper, Technical Director, London Evan Heigert, Creative Director, Chicago