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From the SMX Social Media Marketing Conference in Las Vegas, Nevada, November 18-20, 2014. SESSION: Social Tools Super Session. PRESENTATION: Super Tools Make You A Super Marketer - Given by Kevin Mullet, @KMullet of @MarketSnare. #SMX #24B
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SUPER TOOLS
MAKE YOU A SUPER MARKETER AND A LOT MORE EFFICIENT & EFFECTIVE
@KMULLETT #SMX: #24B
FOR THOSE WITH BOSSES
THAT WON’T LET YOU HAVE NICE THINGS
@KMULLETT #SMX: #24B
@KMULLETT #SMX: #24B
TOOLS HELP YOU PAY ATTENTION
START
LISTENING & WATCHING
@KMULLETT #SMX: #24B
REAL-TIME, RESEARCH, &
ARCHIVAL FINDING, ORGANIZING, AND INTERACTING
@KMULLETT #SMX: #24B
WHICH
CHANNELS DO THEY PREFER BECAUSE WHAT WE LIKE DOESN’T MATTER
@KMULLETT #SMX: #24B
SOCIAL
INTELLIGENCE
@KMULLETT #SMX: #24B
STAY ENGAGED VIA
DESKTOP & MOBILE
@KMULLETT #SMX: #24B
GATHERING TO CONSUME
OR SHARE BECAUSE SHARING IS CARING
@KMULLETT #SMX: #24B
THOSE WHO SUFFER
FROM O.P.C. SYNDROM DON’T STAND OUT
CREDIT: VOLVO TRUCKS – THE EPIC SPLIT FEAT w JCVD
@KMULLETT #SMX: #24B
@KMULLETT #SMX #24B
ORGANIZING CONTENT
OPPORTUNITY MESSY BUT MANAGEABLE
@KMULLETT #SMX: #24B
SOLVE PEOPLE’S
PROBLEMS, ANSWER THEIR QUESTIONS AND ENTERTAIN THEM
SCHEDULING &
AUTOMATION THEY AREN’T THE SAME THING
@KMULLETT #SMX: #24B
SOCIAL MEDIA
CAN BE MEASURED BUT MEASURE FOR VITALITY, NOT VANITY
@KMULLETT #SMX: #24B
TWEET IT » bit.ly/115VEGAS
TRACK SHARING
ONLINE & OFFLINE
@KMULLETT #SMX: #24B
http://www.marketsnare.com/?utm_source=SMXVegas&utm_medium=SlideDeck&utm_content=BonusDeck&utm_campaign=SuperTools
GOOGLE ANALYTICS
URL BUILDER EXT.
@KMULLETT #SMX: #24B
MANAGE YOUR
AUDIENCE WITH AN EYE OUT FOR QUALITY
@KMULLETT #SMX: #24B
TweetBe.at screenshot & example here.
COPY, MOVE, & ORGANIZE TWITTER LISTS
@KMULLETT #SMX: #24B
THOU SHALT NOT
COPY IMAGES
@KMULLETT #SMX: #24B
RAISE YOUR RIGHT HAND, I (STATE YOUR NAME)…
BONUS SLIDE #1
LIFE-SAVERS FOR WHEN YOU ARE IN A TOUGH SPOT
@KMULLETT #SMX: #24B
BONUS SLIDE #2
BE DIFFERENT SPEAK UP, BE HEARD, & ADD VALUE
@KMULLETT #SMX: #24B
@KMULLETT #SMX: #24B
BONUS SLIDE #3
DATA IN/OUT FOR PURELY BENEVOLENT PURPOSES
BONUS SLIDE #4
MENTION WORTHY BUT TOO MANY TO COVER TODAY
@KMULLETT #SMX: #24B
BONUS SLIDE #5
ENTERPRISE LEVEL GOOD THINGS DON’T COME CHEAP & …
@KMULLETT #SMX: #24B
STILL WANTING
MORE TOOLS?
@KMULLETT #SMX: #24B
OK, BUT ONLY IF YOU PROMISE TO SHARE
THE HELP PHILOSOPHY
HUMANIZE YOUR MESSAGE
ENCOURAGE CONVERSATION
LISTEN FIRST
PROMOTE LESS
@KMULLETT #SMX: #24B
marketsnare.com
facebook.com/marketsnare
twitter.com/marketsnare
KEVIN MULLETT DIRECTOR OF VISIBILITY &
SOCIAL MEDIA
@KMULLETT
bit.ly/aboutKM
TEXT “LIKE MARKETSNARE” TO 32665
ASK ME ABOUT CENTRALLY MANAGING A NETWORK OF DISTINCT WEBSITES AT A LOCAL LEVEL TO CAPTURE LOCAL VISIBILITY.
THANK YOU!