WELCOME

BRIEFINGKeygame in June

Design volunteer t-shirtUnknown success

InspirationIdentification

“There is a Dacian in each of us”

DACIANS

OBJECTIVES- FHR Facebook: 7.000 likes - End 2015: an increase- 30 articles- 3 ambassadors per city - Workshops

CONCEPT

#HASHDAC

PRE-GAME- FAKE NEWS: PACK OF WOLVES- BLOGGERS- PRINTS- ACTIVATION- AIRTIME: TEASER- CAGES & LIVE BROADCASTING

CAGES INSIDE STADIUM

IN-GAME

Partnership with schools:SCHOOL OF WOLVES

AFTER-GAME

#HASHDAC