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SMART SELLING

Presented By-Pradeep Tiwari

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ABC of sales…….any idea?

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What is SMART selling ?

S = Specific

M = Measurable

A = Achievable

R = Relevant

T = Time-bound

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3C’s of Sale

Customer Centricity

Customer Commitment

Credibility

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Principles of Selling

Make a good personal impression

Know your product or service

Believe in your product or service

Know your customers

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Attitude of Smart Salespeople

Do not sell, let the customer buy

Keep your customers happy, they will keep you in business

Have patience

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Turn Objections Into Advantages

Consider objections as opportunity

Your solution is sufficient to convince customer

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Use Technology to Sell

Web site

Email & blogs

Webinars & audio conferences

Digital planners & sales software

PDAs for order placement & inquiries

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Customer Complaints are Valuable

Acknowledge complaints and criticism

Action is better than reaction

Do not hide things

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Market Research

Include brief market surveys with purchases

Ask selected customers to fill out longer surveys

Confirm customer satisfaction regularly

Keep customer records

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Business Relationship

Treat every customer as special customer

Never lose trust

Regular follow-ups

First attain customer then retain him

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Conclusion

Always keep your customer happy …..

They will keep us in business!

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Thank You

Happy SMART Selling!!!