Do you check this Important things before publishing a blog?

Structure of URL

Always include primary (focus) keyword or phrase in your URL.

Use hyphens (-) instead of Underscore (_) to separate words in URL

Try not to include numbers and symbols

Title Tag

Always begin your title with your primary keyword.

For eg : Primary Keyword | Company name

Limit your title characters between 50-70 words

Always create a unique and eye-catchy title tag

Meta description tag

Limit your meta-description upto 160 characters.

Searched keywords appear in bold, so include primary and long-tail keywords in Meta tag.

Meta description serve as a preview to what the page is about, include phrases accordingly.

Keywords

Target keywords should not exceed more than 5 for a 1000 words post

Always focus on creating a quality of content rather than targeting specific keywords

Internal Linking

Link targeted long-tail keywords or phrases as anchor text to other pages which will decrease the bounce rate.

Per 1000 words post, don’t include more than 5 internal links

Link long phrases or terms rather than targeting single keyword

Image alt tag and Description

Alt tag help search engine understand what image is about

Add a relevant description to help understand user what the image is about

Use relevant titles for your Images to understand them more easily

After Publishing the Post :

● External Link / Sharing -

Use Social media like Twitter, LinkedIn to reach out to people within your niche. Reach as many relevant audience as you can.

Add a Dofollow link so that the link value can be passed to your domain from another website.

● Guest Posting -

Post on relevant and reputed websites as Guest to create a great presence among a huge amount of audience

Got any queries regarding Content Marketing?

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