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PERSONAL BRANDING @Brianna5mith
THE SOCIAL MEDIA REVOLUTION IS HERE
WHAT WOULD PEOPLE FIND IF THEY GOOGLED YOU?
WHY SHOULD YOU CARE ABOUT YOUR PERSONAL BRAND?
1. Job and Leadership opportunities
2. Build Credibility
3. Recognition and prestige
4. Higher perceived value to future employers and clients
5. Build rewarding partnerships
WHY MAINTAINING A CLEAN SOCIAL PROFILE IS SO IMPORTANT TODAY!
http://arabnet.me/social-media-recruitment-infographic/
MAKING YOURSELF EASY TO FIND IS THE FIRST STEP TOWARD A GREAT PERSONAL BRAND
CHOOSE YOUR AREA OF EXPERTISE
What is the “one thing” that everyone says you rock at?
What are your passions and interests?
What do you read about most often online?
Will you still be interested in this particular area six months or a year from now?
KEEP THE SAME NAME, PROFILE, PIC, IMAGERY, AND LOOK ACROSS YOUR SOCIAL PROFILES
Reserve your name on all social channels
Use a consistent name on all channels
Use the same profile photo across all channels
Come up with a catchy, unique headline, blurb, or bio
Come up with a consistent design look (i.e. keeping your cover photos consistent)
BUILD A PERSONAL WEBSITE
Valuable content as magnetic power.
Create interesting mix of content to earn the mindshare and trust your personal brand needs
THE NEXT STEP: SHARING YOUR ENTHUSIASM AND EXPERTISE WITH OTHERS
USE SOCIAL MEDIA TO MARKET YOUR NEW ONLINE BRAND.
CONNECT WITH ME
Email: [email protected]
Twitter: @Brianna5mith
LinkedIn: https://www.linkedin.com/in/brianna5mith