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Paiwand: Afganistan's First National Social Media Summit took place in Kabul from September 22-23rd, 2013. It was a historical event marking the growth of social media in Afghanistan. The conference report highlights some of the key trends and takeaways from the two days of workshops, interactive discussions, and presentations.
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Afghanistan’s First Social Media Summit
PAIWAND: AFGHANISTAN’S FIRST NATIONAL SOCIAL
MEDIA SUMMIT22-23 September 2013
SUMMIT REPORT
PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT 0201
TABLE OF CONTENTS Preface: Notes from the Organizers
Paiwand was an event six months in the making.
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1. Preface: Notes from the Organizers
2. Paiwand by the Numbers
3. The Final Schedule
4. Key Takeaways
a. Trends
b. Suggestions
5. Coverage
6. Acknowledgements
7. What’s Next?
Eileen Guo
Paiwand Director
$KPDG�6KXMDPaiwand Emcee
SUMMIT REPORT 22-23 September 2013
04SUMMIT REPORT 22-23 September 201303 PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT
Paiwand by the numbers
262Total Participants (including VIPs, journalists, speakers, and participants]
Women30provinces
represented
24 160Total Participants selected to attend
paiwand
speakers 25
speakersjoining via video conference
5interactive workshops
29
PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT SUMMIT REPORT 22-23 September 2013 0605
participants by province
Name of Province number of Attendees
.DEXOHerat
Helmand
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Key takeaways: TRENDS
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Social media is not just for fun, it also carries real responsibilities
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The Afghan government is taking notice of the Internet
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For all of you [who are literate], particularly the youth here at the summit, you are responsible for those who do not have the facilities or ability to
create new initiatives in this country.” Renaud Meyer, Senior Deputy Country Director for the United Nations Development
Program (UNDP)
SUMMIT REPORT 22-23 September 201307 PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT 08
Social media has broad-ranging impact across Afghan society
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Social media has the potential to do great things, but it also has negative effects as well
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Social media use in Afghanistan will only grow
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A cross between the ted conferences and an 'unconference', Paiwand: Afghanistan's First National
social media summit was an event unlike anything Afghanistan has ever seen before.
PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT SUMMIT REPORT 22-23 September 2013 1009
Massoud Hossaini, Puliter Prize Winning Photographer, giving a workshop on 'visual storytelling'The event was covered by national and international
Press, including our exclusive tv partner, 1TV.
Women were both present and active throughout the summit, and had the special
opportunity to discuss gender issues in a closed, women's-only focus group discussion.
SUMMIT REPORT 22-23 September 2013 12
The Taliban is active on social media, with many implications for Afghan society
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Social media is the best platform for citizens, especially youth, to get their voices heard
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Social media can be used as a tool for social activism
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11 PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT
“Of those who use our Facebook page, 45 percentof them are between 18-24 years old, and 35 percent of them are between 25-34. This indicates that the
younger generation in Afghanistan is active in the use of social media.”
Adela Raz� Deputy Spokesman to President Karzai
'If war is the answer we are asking the wrong question.'
Kabir Mokamel OF Kuchi Films, giving a workshop on Social Media and Social Activism
PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT SUMMIT REPORT 22-23 September 2013
Key takeaways: 14
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Want to help us achieve this vision? Get in touch with us at [email protected].
What's Next?
13
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Set the conditions for more women to use social media and other information and communications technologies (ICT).
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Take advantage of all of the applications of mobile technology
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Localize social media
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Key takeaways: suggestions
PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT SUMMIT REPORT 22-23 September 2013 1817
Coverage: PRESS
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FastCo
The HUFFINGTON POSTTHE GUARDIAN
Fast Company
MS Magazine
PAIWAND: AFGHANISTAN'S FIRST NATIONAL SOCIAL MEDIA SUMMIT SUMMIT REPORT 22-23 September 201315 16
Coverage: Social Media
We received
Tweetsfrom over 10 countries
Combined average of 500 tweets/day during the two-day summit
from the @Paiwand_Eng and @Paiwand_Dari Twitter accounts
56 IP addresses watched the events unfolding live via our Livestream channel
#Paiwand trended across multiple social media platforms including, Tumblr, Instagram, Facebook and Twitter in particular. The content was mainly participant driven, and shared widely across the world by an international audience.
'A kid with great ambition' was one of many stand-out participants - blogging about the event and subject matters
SUMMIT REPORT 22-23 September 2013 19
Acknowledgements
Paiwand wishes to thank all of our sponsors and event partners that made the summit possible:
We also wish to thank the volunteers who not only worked long hours alongside our staff, but did so with warmth, generosity, and teamwork.
The Paiwand team, of staff and volunteers after the successful summit.