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Think Apps,
Not Ads
For Mobile
Devices,
Mobile ADS don’t work , WHY
People don’t like them1
There’s no right side2
Fat finger effect3
UTILITY APPS
BRAND APPS2
SOCIAL NETWORKING APPS3
GAME AND ENTERTAINMENT APPS4
Advantages of apps
ADD CONVENIENCE
PROVIDE UNIQUE VALUES
PROVIDE SOCIAL VALUS
OFFER INCENTIVES
ENTERTAINMENT
RECAP
1.APS V/S ADS
2.WHY ADS DON’T
WORK
3.CATEGORIES OF
APPS
4.ADVANTAGES OF
1.slideshare.net2.Flickr.com3.Hbr.org4.Compfight.com
Created by
during an internship by
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