www.

DIGITALMARKETINGSERVICES

metaconnect.com.bd

20172016

Metaconnect

EMPOWERING

Florettgatan 12, 254 67 Helsingborg, SwedenLevel 5, House 57, Road 04, Block C, Banani, Dhaka, Bangladesh

www.metaconnect.com.bdhello@metaconnect.com.bd+88 01951600500

Metaconnect

YOURBRAND

INSPIRATION

20172016

LIFEENRICHES

OVERVIEW The Future of Marketing

Digital marketing is the ultimate future of the advertising industry in Bangladesh. Internet users, mobile network users, increasing standard of living, government policy towards digitalizing every government services and a number of other factors are forecasting that digital marketing will shine in near future with tons of brand new opportunities.

According to Bangladesh Telecommunication Regulatory Commission (BTRC) more than 130 million people, out of Bangladesh’s population of 160 million, uses mobile phones while around 50 million people are online. This makes Bangladesh the 20th largest internet user-base in the world. In social media, Facebook leads the way with 20 million active users and about 99 percent users prefer Facebook compare to other social platforms.

Digital media trend has been replacing traditional media for last few years due to the rapidly growing demand. Business communities are gradually adopting and taking services from digital marketing agencies. This sudden shift in the way of marketing has created huge opportunities for Bangladeshi brands to be recognized in the global market and MetaConnect hopes to lead the way.

SOCIALENGAGEMENT

KEYIS THE

Source: Internet

25 - 4030%

13 -2 455%

AgeGroup

160 MPeople

PEOPLE ONLINE 50 M31.25 %

FACEBOOK USERS 20 M12.5%

DIGITAL MARKETSCENARIO IN BANGLADESH

FEMALE25%

MALE75%

Gender

TOP VISITED WEBSITES TOP SEARCH INTERESTS

Source: www.alexa.com

In Bangladesh In Bangladesh

Prothom-alo.com

Bdnews24.com

Banglanews24.com

Kalerkantho.com

Bd24live.com

Banglamail24.com

Bdjobs.com

Bikroy.com

Jagonews24.com

Risingbd.com

CricketMusicMoviesTV SeriesEPLBPLFood

CONTENTS

About us

_ 01

003 Who we are

005 the process

007 our locations

009 the team

013 our strength

clientele

_ 02

015 FEW Clients

017 testimonials

Services

_ 03

019 Creative design

021 Web Development

023 optimization

025 Mobile and facebook apps

027 social media

029 digital content

031 video marketing

032 youtube management

033 printing and digital sign

035 outsourcing

036 technology consultancy

Case studies

_ 04

038 Picasso Restaurant

039 nordic Hotels

040 the oriental restaurant

About us

_ 01

synergieshappen here

MetaConnect is a full service digital marketing agency based in Dhaka, Bangladesh. Whether your objective is to drive sales growth, increase footfalls, create awareness, influence or educate, it has never been more important to connect with your customers in the right way. We have a simple solution for you to connect to your customers by creating and delivering innovative digital communications and technology with precision.

Who we are

_003

_004

01

About u

s_003

_004

It is known to all - that the great customer experience begins with creating the great rapport, so we like to mingle with our clients on a regular basis.

In the very first meeting, we excerpt concepts and ideas from our prospective clients. Following the meeting we conduct a research and in accordance with the findings we propose a strategic plan.

Once the plan is approved and a contract has been signed, we deploy our team to execute the plan straight away and watch your customers grow.

the Process

01

About u

s_005

_006

meet.We meet & learn about yourbusiness and set goals forthe project.

Sketch.We sketch out our ideas so as to work efficientlyand get to the proper visual solution.

research.We hit books/internet to learn about your industryand your competitors. we do this to ensure you getthe best visual solution posible

concepts.We settle on our first draft designconcepts.

present.3 We present these concepts to your

explaining the rationale behind eachand why they’ll be succesful.

deliver.When we’re all good to go, We deliver the files to you.

launch.All of us let the world knowabout your new _________.excitement ensues.

We ask you to choose one concept and focus on that.than we work on revising the concept so it meets thegoals outlined and makes you happy. sometimes there’sone revision round; sometimes tow; rerely more.

revise

the

Process

Muskotgatan

FlorettgatanFlorettgatan

Florettgatan

Muskotgatan

Muskotgatan

Muskotgatan

Pistolgatan

Pistolgatan

Muskotgatan

Muskotgatan

Garn

isons

gata

n

Bilcirkeln Helsingborg

CarspectBilbesiktning Berga

BilformedlingenHelsingborg

Grona BildelarNorden AB

Mazda

Wes

tern

Rd

Wes

tern

Rd

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eed

Moi

nul R

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Rd No 6

We are virtually all around you. But if you want a rigorous 'one to one' conversation, we are sincerely expecting your presence. We have offices both in Bangladesh and Sweden.

Address:BangladeshLevel 5, House 57, Road 04, Block C, Banani, DhakaSwedenFlorettgatan 12, 254 67 Helsingborg

Our Locations

MetaConnect

Sw

eden

Met

aCon

nect

Dha

ka -

Mym

ensin

gh

Rd No 11Rd No 11

Rd No 11

Rd No 13E

Rd No 13D

Rd No 17A

Abdul Alim Nakib Road

Rd No 13ARd

No

8

Rd No 13D

Rd No 15

Rd No 21

American Int.University Bangladesh

Rd No 17

Rd No 24

Rd No 22

Hotel Sarina

Kemal Ataturk Ave

Kemal Ataturk Ave

Kemal Ataturk Ave

Food Republic

Rd No 6

Rd N

o 6B

Rd N

o 4

Rd N

o 6

Rd No 13C

Enam

ul H

oq C

how

dhur

y

Bir Uttam Aminul Haque Sarak

_007

_008

01

About u

s

BA

ng

lades

h

Shadheenata Sharani

_009

01

About u

s

We are young yet experienced and highly motivated to create something extraordinary. Each of our team members always stay connected, infuses and plays a partner role with their team members.

The Team

Rd No 9

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o 7

Rd No 7A

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A

Shila S Hasan is an experienced business person and fancier. Earlier in mid-nineties she made her debut as a film actress and played a lead role in many movies. She was engaged in business in Sweden for 15 years . She has recently widened her business interest and exploring the booming IT market in Bangladesh.

Mr. Hasan is a visionary entrepreneur. He has spent nearly every waking moment working and thinking on amplifying his ventures. He has completed his Masters in Software engineering from Upsala University, Sweden with a thesis on ‘Artificial Intelligence Technique’. After completion his education, he worked as a researcher and industrial consultant for many years in Sweden. Recently he has made a substantial investment in the explosive IT market in Bangladesh with the vision to make this initiative a niche. He is the CEO at MetaConnect Ltd. to make another best use of his business skills and IT experiences.

shILA s HASSANPresident

Monjurul HassanCEO

_010

01

About u

s

Tarik Siddiki is a dynamic professional with a remarkable track record of managing complex functional projects in various sectors especially in the IT area. He has been working in sales & marketing, project management, ICT with a number of organizations both in Bangladesh and United Kingdom for over 10 years and made himself a startup expert. He is a graduate in Business Information System from London Metropolitan University in 2007.

mohammad Tarik SiddikiCMO

msu rubelBrand Identity Developer

Thouhid tusharExecutive, SEO/SEM

Md al aminSr. Software Engineer

sadique uddinCommunication & Social Media Manager

eivan shardarVisual In Charge

asif ahsanBusiness Development Manager

01

About u

s_011

_012

Mr. Hasan is a visionary entrepreneur. He has spent nearly every waking moment working and thinking on amplifying his ventures. He has completed his Masters in Software engineering from Upsala University, Sweden with a thesis on ‘Artificial Intelligence Technique’. After completion his education, he worked as a researcher and industrial consultant for many years in Sweden. Recently he has made a substantial investment in the explosive IT market in Bangladesh with the vision to make this initiative a niche. He is the CEO at MetaConnect Ltd. to make another best use of his business skills and IT experiences.

we are only as

strong as we’re

as weak as we’re devided

united

We have the know-how knowledge of the Digital world and always stay updated with the new trendz.We are absolutely passionate about what we do. Instead of pushing customers, we prefer pulling them with our creativity. We do tons of research and survey to understand what customers want.Outstanding branding and creative capacity. Superb ability to measure success.International affiliation.

Our Strength

01

About u

s_013

_014

why fit in

standout

when you are born to

#borntostandout

clientele

_ 02

Clients don’t care about

labor pains

babythey want

to see the

FEW CLIENTS

phonebook

02

cli

entel

e

_015

_016

‘’Very happy with the work by the MetaConnect team. Once they took over our Facebook page, I had more time to concentrate on the operational side of the business.”

- Hasibul Islam Mohammad GM, Oriental Lounge Ltd.

‘’Great company with an excellent team, great skills, great communication! I can highly recommend them!’’

- Mr. Asad Owner, Flavours Cafe & Eatery

‘’I have to admire the logo MetaConnect has created for us along with all the other marketing materials. They have one of the best creative team in Dhaka’’

- Humayun Chowdhury GM, Nordic Hotels

‘’Our company is very pleased with the way MetaConnect conducted themselves throughout the entire project, this being of a dedicated and professional manner. This was our web design and it was undoubtedly a great piece of work. We had constant support throughout the project allowing us to get it to the standard we had originally envisioned. ‘’

- Marfy Ruzdy GM, Rosewood Residence Ltd.

testim

onia

ls

02

cli

entel

e_017

_018

Services

_ 03

PriceValue

is what you pay.

is what you get

We make integrated and eye catchy design with the aim to engage a wide range of audiences. Our target is to provide quality creative services that suit client’s digital marketing needs. We also help brands connect concept through visual communication encompassing facts and figures. We make innovative infographics to create informative visual content.

03

Ser

vic

es

Creative design

_019

_020

All it

takesis all you’ve got

Responsiveweb Design

From conception and strategy to design and implementation, MetaConnect builds and hosts premium websites for corporate, businesses and associations. We empower our clients with an easy to use web platform. Our bold design style and use of ultra-clean standards-based markup code combine to produce websites that boast exceptional search engine result positions, increased conversions and superior visitor loyalty. We use HTML5/ Wordpress, consider PHP for web application and Mysql/ Oracle as database. We also provide domain and dedicated hosting services for our clients.

Web Development

Responsive

03

Ser

vic

es

_021

_022

SEO: MetaConnect has knowledgeable search marketing specialists to deliver great results. We aim to make brands highly visible on search engines and search portals with the use of optimized keyword search marketing, SEO strategies and the latest search marketing trends. Our SEO marketing specialists aim to help the clients to achieve the desirable ranking to reach a wider audience. SEM: We can help business stay on top of the search platform rankings by delivering effective Search Engine Marketing services and setting up SEM marketing campaigns on Yahoo! Search, Google Adwords. By providing cost-effective solutions, we ensure optimal results in less than a month.

Digital Media Buying: New media is flourishing significantly and Digital media replacing the conventional media. We have considered Alexa ranking to choose 20 Bangladeshi online news and entertainment portal for digital buying. In this regard we have secured the digital space for our clients and offering an online media buying and planning services which will ensure to develop a strong and well recognized web presence.

_023

03

Ser

vic

es

Optimization

_024

03

Ser

vic

es

SEO

ArticlesPR SitesKeywordBlogs

ForumsSocial

AdvertisingMarketing

TitlesKeywordsImage Tags

DescriptionsSEO Friendly URLQuality Content

OffpageOptimization

OnpageOptimization

how its doneSearch Results

Since the start of this millennium, a standard mobile device has gone from being no more than a simple two-way pager to being a mobile phone, GPS navigation device, an embedded web browser and instant messaging client, and a handheld game console. The technology is expanding and dominating each aspect of our life. Needless to mention, with the same pace the level of using Social Media specially the Facebook is splendid. Using this very medium and considering the trends these could be one of the most potential platform for digital marketing.

As a result, the scope to explore the full potential of mobile technology and Facebook, MetaConnect provides powerful responsive app development. Our service is very comprehensive that give customers delightful user experience and increase Return of Investment.

Mobile and Facebook apps

03

Ser

vic

es

_025

_026

Startup Social Media: Social media brings a remarkable outreach and growth in the business. As we have noticed that a large number of people are spending more than two hours in social networking sites, so there is a huge oppor-tunity to reach with strategic plans. We understand the social media people’s pulse. We, MetaConnect, give strategic, thoughtful and relevant plan to the clients with a view in amlipfying the exposure and business growth.

Social Media Management : Having a few social media platforms and managing those, not an easy work to do. It demands experienced and skilled persons to get every advantages. We understand different platforms with different conversations. Our research team is up-to-date with latest trends and considering those we provide our clients a wonderful Social Media Management services.

Insight Analysis: MetaConnect generates its insight analysis by considering the widely used strategies i.e. awareness, engagement, conversion and advocacy. We use Google Analytics, Google Trends, Facebook Insight, Socialbakers, Wearesocial to make an excellent analysis. We analyze every tiny things and come up with fresh plan to mitigate problems and ensure busness growth.

24 Hours Q/A: Keeping a robust communication with customers is very essential in digital marketing because they always seek for new information or updates. Understanding the needs we provide professional customer service & critical situation management 24 hours round the clock.

03

Ser

vic

es

Social Media

_027

_028

INVEST IN COMMUNITIESAND the human beings within them

good content always has an objective,its created with intent and carries triggers to action

Devising a content marketing strategy, which includes providing informative yet engaging content for target audience, will definitely enhance your brand awareness on the Internet. Online content marketing provides a great way to create connecting bridge that connects brand and audiences in every measure.

Digital Content

03

Ser

vic

es

_029

_030

Video platforms used as marketing tools offer excellent ways of engaging brand’s target audience. Our video production services include event coverage, interview, product/tutorial video, and short films.

Video Marketing

We Talk Through

PicturesMOTION

_031

03

Ser

vic

es

_032

03

Ser

vic

es

Using the biggest video marketing platform, YouTube, for business’ brands just might take brand awareness to a new mantra. For your brand to acquire more views and engagements through video marketing, we can help you setup a YouTube account, customize backgrounds, create videos, and more.

YouTube Management

ILLUSTRATION PURPOSE ONLY

_033

_034

03

Ser

vic

es

MetaConnect provides printing services for different types of tradition-al and digital ads namely Banner ads, Fly-outs, Pop-Ups, Pop-Under, and Brochure etc. We can ensure that your brand gets the best creative representation possible, thus maximizing every ad impression.

Digital sign is very important if your business location needs attraction. The traditional advertisement tools such as billboards are gradually being replaced by Digital sign & LED TV. We have wide range of options in digital sign with neon/led lights that will surely make your location stand out.

Printing and digital sign

_035

03

Ser

vic

es

We offer IT outsourcing and Business Process Outsourcing, leveraging Service Level Agreement (SLA) based or capacity based development and support services.

Outsourcing

_036

03

Ser

vic

es

At MetaConnect, we have highly trained IT specialists who make use of innova-tive tools and provide efficient solutions to meet your automation needs. Our technology consultancy team provide integrated ERP solution system. We go the extra mile to provide quality data management and software solutions.

Technology Consultancy

Case studies

_ 04

_038

04

Case

studie

s

Picasso RestaurantAn idea is the prime ingredient to materialize something which gives an impression of vibrant dimension. MetaConnect had the opportunity to work with such an endeavor where the thematic idea was kind of challenging but very tempting for the firm ardent of ‘Creation’. Picasso is the newly inaugurated a ‘class’ restaurant where we worked from the inception to inauguration concentrating the idea of the legendary Spanish painter, sculptor, poet Pablo Picasso and his creations.

Hence, initially we tried to conceptualize the whole idea into a point and we did a second-ary research to understand and know the Picasso’s creations and eatery industry in Dhaka metropolitan city. Through this research, we were able to gather information on -factors that will contribute to Picasso’s success, aspects of the restaurant which will attract the customers to dine there and the marketing strategies need to be adopted along with conventional and digital marketing tools.

So we came forward with the thought to put an apt touch of art that will thoroughly complement anything & everything related to the restaurant; from food to food presentation and from exterior to interior. And we developed the payoff line as ‘Where Food is an Art’. Furthermore, we developed the logo entirely inspired from the picasso’s own signature.

The concept of furnishing Picasso’s outlook is based on the desire of creating a warm and comfortable ambience for its customers. So, we were encouraged to embellish restaurant’s ambience using the color tone and pattern from picasso’s various art works. Marketing and other promotional & communication materials are curated and developed with the same thematic manner.

Apart from that, we provided them specialists services in the area of food photography, making corporate documentaries, digital marketing, printing & digital sign and managing restaurants social media platforms with a 24 round the clock Q/A services. Importantly to mention that, the restaurant was able to get more than 30 thousand followers just within a week after the grand opening. MetaConnect’s services also included SEO, listed Picasso’s name in every directory and in renowned restaurant review websites.

MetaConnect took an initiative to launch a robust Digital PR campaign and surprisingly over 20 online portals had made news reports and featured stories for Picasso restaurant.

_039

04

Case

studie

s

Nordic HotelsNordic Hotels is a fresh endeavor in Dhaka, Bangladesh which is exclusively provid-ing ‘Executive’ service for its valued clients concentrating the growing demands of business facility among the business communities. So, taking all these into account the authority wanted to set up a Hotel to meet the demands and they approached MetaConnect for a 360-degree creative support.

In accordance with our process, we did a through market research to understand the demand pulse among the business community from the hospitality service. We came up with core findings that this community asks for all out service with loyalty and up to date facilities. We also found some inceptions of the corporate people’s taste, approach and motivation.

We decided to create some thematic approaches to decorate the Hotel’s ambience and those who will also complement the needs of what business executives asks for. We emphasized on using colours, putting sophisticated and relevant accessories base on the findings. MetaConnect provided all kinds support to develop and design the administrative and office management related commercial and communication materials including memos, business cards, banners, note pad, invitation card etc.

We developed their digital platform to reach solely the business people. In addition, we suggested a digital marketing and promotional plan as we found that they are very adamant to take the utmost facilities from the new media. Interestingly our survey found that, executives spend a significant amount of time online. So if Nordic Hotel can confirm a vivid presence in the digital world then it will automatically get the attention of those individuals. We developed a website and made profile of Nordic Hotels for all the social media platforms. Our Social Media management team is managing all those and have got a good number of followers and subscribers.

Nordic Hotels is experiencing the vertical trend of growth and our tasks were widely appreciated from the Hotel authorities to the guests.

Nordic Hotels is a fresh endeavor in Dhaka, Bangladesh which is exclusively provid-ing ‘Executive’ service for its valued clients concentrating the growing demands of business facility among the business communities. So, taking all these into account the authority wanted to set up a Hotel to meet the demands and they approached MetaConnect for a 360-degree creative support.

In accordance with our process, we did a through market research to understand the demand pulse among the business community from the hospitality service. We came up with core findings that this community asks for all out service with loyalty and up to date facilities. We also found some inceptions of the corporate people’s taste, approach and motivation.

We decided to create some thematic approaches to decorate the Hotel’s ambience and those who will also complement the needs of what business executives asks for. We emphasized on using colours, putting sophisticated and relevant accessories base on the findings. MetaConnect provided all kinds support to develop and design the administrative and office management related commercial and communication materials including memos, business cards, banners, note pad, invitation card etc.

We developed their digital platform to reach solely the business people. In addition, we suggested a digital marketing and promotional plan as we found that they are very adamant to take the utmost facilities from the new media. Interestingly our survey found that, executives spend a significant amount of time online. So if Nordic Hotel can confirm a vivid presence in the digital world then it will automatically get the attention of those individuals. We developed a website and made profile of Nordic Hotels for all the social media platforms. Our Social Media management team is managing all those and have got a good number of followers and subscribers.

Nordic Hotels is experiencing the vertical trend of growth and our tasks were widely appreciated from the Hotel authorities to the guests.

_040

04

Case

studie

s

the Oriental RestaurantOriental Lounge and Sky lounge are the newly inaugurated restaurants where we poured our effort in implementing the digital marketing strategy from the very begin-ning. For this reason, primarily we conducted an in-house research to understand the market trend and hospitality service and the process of initiating digital marketing strategy for Oriental Lounge. Through this research, we were able to gather information on -factors that will contribute to Oriental’s success in the competitive hospitality service sector in Bangladesh. Customers’ inception towards fusion food, promoting lounge culture and the marketing strategies need to be adopted along with conventional and digital marketing tools.

So we came forward with the thought to put a pertinent touch of sophisticated colors and accessories that will fully supplement the ideas of orientalism and fusion foods.

Marketing and other promotional & communication materials were developed considering the Lounge theme and temper. Apart from that, we provided them specialists services in the area of food photography, making corporate documentaries, digital marketing, printing digital sign & publishing, and managing restaurants social media platforms with a 24 round the clock Q/A services. MetaConnect’s services also included SEO, listed Oriental’s name in every directory and in renowned restaurant review websites. It was an excellent working experience and Oriental lounge management team was very supportive throughout.

MetaConnect is committed to our community, also we’re dedicated to strengthening neighbourhoods wherever we do business. We tend to provide a helping hand and create meaningful opportunities that can strengthen individuals and communities.

Community Outreach

_041

04

communit

y

Now LEt’s Talk Business

Give us a call today to see

how we can help market

your business online successfully

+8801951 600 500

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