63
Digital Diegesis {Multiplatform} story- world development.

Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Embed Size (px)

DESCRIPTION

"In fiction, diegesis is that part of an entertainment which is obviously part of the narrative itself. In film and television, something is said to be diegetic when it is experienced by the characters." –Dr. Who's Tardis Datacore We no longer develop content strictly for a television series, a feature film, or a single interactive experience. Today, story content must be developed for multi-platform media systems consumed through a variety of experiences. Although at first glance this may seem to complicate the development process, through deeper exploration of the relationship between story and discourse, we can better understand the nature of transmedia narrative. This talk will explore methods for understanding the development of transmedia story content, how to present this content to clients, and how fluid structuralist thinking can help us create multiple narrative experiences of a focused, singular story-world. Check out the article on Matthew Thomas Maloney: "The future is all about the (transmedia) narrative"

Citation preview

Page 1: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Digital Diegesis {Multiplatform} story-world development.

Page 2: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Multiplatform} Narrative

Defiance (2013)

Year Zero (2007)Homestar Runner (1996)

The Beast (2001)

Clockwork Watch (2001)

Star Wars (1977)

The Blair Witch Project (1999)

Page 3: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 4: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Television Series}

Page 5: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Television Series}

{Mobile Application}

{Console Game}

{Sequential Comic}

{Merchandise}

{Social Media Experience} {Website}

{Live User Experience}

{Web-based Secondary Episodic} {Feature Film}

{Fan-created Shorts}

{Themed Entertainment}

{Casual Games}

{Sponsorship Initiatives}

Page 6: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Console Game}

{Mobile Application}

{Television Series}

{Sequential Comic}

{Merchandise}

{Social Media Experience} {Website}

{Live User Experience}

{Web-based Secondary Episodic} {Feature Film}

{Fan-created Shorts}

{Themed Entertainment}

{Casual Games}

{Sponsorship Initiatives}

Page 7: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Fan-created Shorts}

{Mobile Application}

{Television Series}

{Sequential Comic}

{Merchandise}

{Social Media Experience} {Website}

{Live User Experience}

{Web-based Secondary Episodic} {Feature Film}

{Console Game}

{Themed Entertainment}

{Casual Games}

{Sponsorship Initiatives}

Page 8: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Brand}

{Mobile Application}

{Television Series}

{Sequential Comic}

{Merchandise}

{Social Media Experience} {Website}

{Live User Experience}

{Web-based Secondary Episodic} {Feature Film}

{Console Game}

{Themed Entertainment}

{Casual Games}

{Sponsorship Initiatives}

{Fan-created Shorts}

Page 9: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis}

{Mobile Application}

{Television Series}

{Sequential Comic}

{Merchandise}

{Social Media Experience} {Website}

{Live User Experience}

{Web-based Secondary Episodic} {Feature Film}

{Console Game}

{Themed Entertainment}

{Casual Games}

{Sponsorship Initiatives}

{Fan-created Shorts}

Page 10: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis} : World of the Story or Storyworld.

Page 11: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Extra-Diegesis} : World of the Storyteller and audience.

Page 12: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis}

Formless

Page 13: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Story} lives in the mind.

Page 14: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Narrative is {any} expression of diegetic content.

Page 15: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Little Red Riding Hood}

Page 16: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

What creates {SpongeBobness?}

Page 17: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Original source material does not matter.

Page 18: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{WWRD?}

Page 19: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{WWRD?}

Page 20: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Story-world.{ Characters, places, conflicts. }

Page 21: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis}

Objective

Page 22: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 23: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Luke who?

Page 24: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Case Study}

A character is on his way to a million dollar business deal that will save his home town and flicks a cigarette butt out of his car window.

Page 25: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Case Study}

It lands on a group of tiny explorers, mortally wounding their captain. They are miles from their home.

Page 26: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Case Study}

Galactus, meanwhile, prepares to devour the earth.

Page 27: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 28: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Allow the {narrative} to diversify.

Page 29: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

Allow {narrative} to divide itself.

Page 30: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis}

Linear

Page 31: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Temporal Condensation}

Diegesis

2 Hour Film

Selected events arranged into discourse.

Page 32: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis}

= Infinite

Page 33: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 34: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 35: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 36: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Diegesis}

Open Source

Page 37: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

“This is hard! There is often a tension between our need for creative control and the desire to create a feedback loop with the audience, or to allow them to be shared authors of a project.”

-Ingrid Kopp 

Page 38: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Let it go}

Page 39: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Extra-Diegesis}

Page 40: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Story Content}

{Episodics, films, games, UX, etc.}

{Fan-created work. Ekphrastic, Haptic work.} {Feedback}

Content arranged into narrative forms

Narrative forms interpreted by audience

{E

xtra

-Die

gesi

s}{

Die

gesi

s}

Page 41: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Story Content}

{Episodics, films, games, UX, etc.}

{Fan-created work. Ekphrastic, Haptic work.} {Feedback}

{E

xtra

-Die

gesi

s}{

Die

gesi

s}

Content arranged into narrative forms

Narrative forms interpreted by audience

Page 42: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Extra-Diegesis}

the Audience has an Audience.

Page 43: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

The {web} is a massive live studio audience.And they can all heckle.

Page 44: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Too shocking, too dangerous.}

Page 45: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 46: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 47: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Extra-Diegesis}

Authorial Presence

Page 48: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Creators become part of the meta-narrative.}

Page 49: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 50: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Development}

• Brand.• Characters.• Places.• Conflicts.• A broad plan.• Visual examples.

Page 51: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Development}

• Character Sheets.

Page 52: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Character Sheets}

Page 53: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Character Sheets}

Page 54: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Whitebox}

Page 55: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Discover Dynamics}

Page 56: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Style Frames}

Page 57: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Style Frames}

Page 58: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Case Study}

Page 59: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Case Study}

Page 60: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Case Study}

Page 61: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"
Page 62: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Takeaways}

• Content is perfect. A story cannot be good, bad, boring, engaging, long or short.

• Brand is narrative. It is not “story.” The story is in there somewhere, but it is formless.

• Narrative is in everything. It has nothing to do with orthodox ‘telling’ and nothing to do with time.

• Be like water.

Page 63: Matthew Thomas Maloney, "Digital Diegesis: Multi-platform Story-World Development"

{Thank You}

[email protected]

@mt_maloney

angry-animation.com