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White Labeled ATM brand of BTI Payments Pvt Ltd licensed by the Reserve Bank of India.
Accepts Debit cards issued by all banks in India.
Currently present in over 1500 +Towns and growing fast.
Located at convenient and high footfall locations.
ABOUT INDIA 1 ATM
ATM is a trusted mode for your financial transactions.
24x7 access makes truly it Any Time Money.
ATM gives the convenience of doing your transaction without having to stand in long queues.
First five transactions per month are free for all savings bank account holders.
Customers can enjoy services like cash withdrawal, balance inquiry, mini statement and PIN change
Multi-lingual support with an easy-to-use and interactive interface
WHY CUSTOMERS ARE ADOPTING INDIA 1 ATM
3600 + ATM locations
85% of the ATMs are present in towns with < 50k population.
Average transactions in of 30 00+ per ATM in a month
9000 ATMs will be rolled out in the next 3 years.
WHAT DOES INDIA1 ATM BRING IN FOR YOU
Male & Female
Age: 25 – 45 years
Residing Tier 3, 4 ,5 & 6Towns
Chief Wage earner of the family
Customer profile meets that of the middle class Indian who aspires for growth …
CUSTOMER PROFILE
New Generation
Banks13%
Old Private Sector Banks
15%Nationalised
Banks72%
New Generation Banks Old Private Sector Banks Nationalised Banks
Profile of Customers’ BanksProfile of Customers
Ability to target customers from multiple banks
Presence
OUR PRESENCE :
Tier-wise ATM SpreadStatewise ATM- Spread
Current Roll out at a rate of 250+ Machines in a month 87% deployment in Tier 3 and below
CURRENT LOCATIONS : TAMIL NAIDU
1182 ATMs in across 32 districts in Tamil Naidu
presence
86% presence in Tier 3 and below
Ariyalur
Chennai
Coimbatore
Cuddalore
Dharmapuri
Dindigul
Erode
Kancheepuram
Kanniyakumari
Karur
Krishnagiri
Madurai
Nagapattinam
Namakkal
Perambalur
Pudukkottai
Ramanathapuram
Salem
Sivaganga
Thanjavur
The Nilgiris
Theni
Thiruvallur
Thiruvarur
Thoothukkudi
Tiruchirappalli
Tirunelveli
Tiruppur
Tiruvannamalai
Vellore
Viluppuram
Virudhunagar
CURRENT LOCATIONS : ANDHRA PRADESH
458 and 254 ATMs in across 22 districts in Andhra Pradesh + Telangana
presence
Anantapur
Chittoor
East Godavari
Guntur
Krishna
Kurnool
Prakasam
Rangareddy
Nellore
Srikakulam
Visakhapatnam
Vizianagaram
West Godavari
Y.S.R.
Adilabad
Medak
Hyderabad
Karimnagar
Khammam
Mahbubnagar
Medak
Nalgonda
Nizamabad
Warangal
CURRENT LOCATIONS : KARNATAKA
377 ATMs across 24 districts in Karnataka
presence
CURRENT LOCATION : KERALA
246 ATMs in across 8 districts in KERALA
presence
CURRENT LOCATION : UTTAR PRADESH
519 ATMs in across 32 districts in UTTAR PRADESH
presence
Lucknow
Hardoi
Mathura
Agra
Etah
Firozabad
Unnao
Bara Banki
Bareilly
Sitapur
Pilibhit
Allahabad
Kanpur Dehat
Kanpur Nagar
Etawah
Auraiya
Kaushambi
CURRENT LOCATION : BIHAR & MAHARASHRTA
232 ATMs in across 14 districts in BIHAR
presence
174 ATMs in across 7 districts in
MAHARASHTRA
Muzaffarpur
Patna
Gaya
Gopalganj
Purba Champaran
Saran
Aurangabad
Ahmadnagar
Nagpur
Kolhapur
Satara
Sangli
INDIA 1 ATM SPREAD – TOP CITIES IN SOUTH
We have 75 ATMs spread across the Tier 1 towns across top cities
Location Count of ATMs
Bangalore 20
Chennai 11
Coimbatore 2
East Godavari 2
Hyderabad 11
Madurai 9
Salem 10
Visakhapatnam 10
Grand Total 75
Branding Opportunities
with
BRANDING OPPORTUNITIES WITH INDIA 1 ATM
Capture leads on ATM screen
24x7 presence of looping Wallpapers on ATM screen
Advertisement space inside ATM Lobby
Co- branding and Advertisement opportunity of Transaction slips
Coupon printing with every transaction
Space for kiosk
Browse catalogue on ATM screen
Co branding on Signage
Please enter your 10 digit Mobile number
XXXXX XXXXX
YES
NO
CAPTURE INTENT TO PURCHASE ON ATM SCREEN
Ability to Capture intent to purchase/leads on the screen
Interested in getting Home Loan from
ABC Bank Ltd
BRANDING ON ATM SCREEN SAVER
ATM screen savers ( looping screens can carry offers and brand
Advertisement Space
BRANDING INSIDE ATM ROOM
Branding on inside walls ( Dedicated 4x3 space)
Advertisement space inside the ATM room
Co- branding on Front Signage
CO-BRANDING OPPORTUNITIES
Advertisement on Transaction slip ( back side)
